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Starting a business online, Part II - Essay Example

. E-Commerce A catalogue display here is a dais that showcases the services that my online offers and the clothes we stock. Its existence adds onto the store’s credibility as an establishment that actually has what it claims to stock (Plant, 2000). Its existence will also help the enterprise keep track of the results and this way I can be able to provide market research information relating to online product searches on the catalogue. Having it will increase the store’s sales especially when its listed with business directories since buyers are able to place orders as they go through the catalogue either through phone calls or online. The shopping cart capability on the other hand helps the store to know if there are sufficient commodities to meet orders placed by customers and also provided information on what might be of interest to the buyers so their shopping habit is documented. This will facilitate the store’s growth as stocks are purchased in line with customers’ needs attracting more potential buyers. The shopping cart also the store management to see all that a customer has purchased at one time which helps in faster delivery to online shoppers. Transaction processing system One of the advantages of a transaction processing system to the new store is that it’s fast and therefore multiple transactions can be effected simultaneously. It also allows buyers from across the world to access the business without necessarily coming to the store physically and this can further the growth

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of my business. It equally helps in monitoring the development of tasks and resolving of problems through data organization, harmonization of resource managers file servers and also by locking data for updating. The transaction processing subsequently helps in monitoring communication between clientele and servers, starting communication sessions as needed and routing data to the right destination. This aids in time management as tasks are started at specific times to make available a degree of automation (Dholakia, et al 2002). Creating web presence On creating an effective web presence for the store, I must create time and plan on how to manage my website and frequently update it with the relevant and interesting information on what is in stock - clothes. Use of free websites like Wikipedia by providing facts which could not only attract investors but also potential customers; YouTube could also be useful by uploading videos and multimedia presentations to further explain what is in store (valentinreport.com). Customers as well as potential investors interested would want to be assured of my online presence so I would ensure to make use of web analytic packages such as Google analytics that will help me get the required data needed to lay bare the store’s online presence (Dholakia, et al 2002). Sponsoring newsletters with many subscribers and solo emails too will help improve the store’s web presence; at the same time setting up a test with a vendor or publisher in an area that makes sense to advertise would also serve to boost my being online and on the advertisements on the website, the store would ensure distractions are minimized to narrow the customers’ center of attention to available products. I’d have a blog on my website and update it habitually as an effective way to demonstrate to the public that my venture is not faceless but


STARTING A BUSINESS ONLINE Part II Name Tutor Institution Subject code Domain name A domain name in the context of this new business is a primary source of identity and selling it for $1000 is ethically wrong because its sale therefore means that the business’s identity has been sold out…
Author : ettie50
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