E-commerce Data Privacy and Security - Essay Example

However, there are different domains that may portray a negative impact of using e-commerce based services. In this report, we have prioritized issues related to privacy of e-commerce and social networking based websites. As far as website developer is concerned, there are five points that are taken in to consideration in the context of a e-commerce based website privacy policy i.e. What information will be collected?, method of collecting this information, utilizing this information, what level of access does the customer and how to secure this personal information (States 2010).

Moreover, we have also highlighted issues related to teenagers publishing every activity on a social network, as these sites are also illustrating negative impact in terms of incomplete and doubtful privacy policies. On the other hand, online buying experience is decreasing due to issues related to misuse of personal information and online hacking that is also referred as cyber-crimes. Furthermore, we have also evaluated several business-to-consumer websites, in order to demonstrate factors focusing on bad or good practices of privacy policy etc.

In the end, we have concluded our findings along with the solution to these highlighted issues in the context of online privacy, which has become a major threat. Chapter 1 E-Commerce Overview 1 Introduction The Internet continues to modernize the world’s economy. It is apparently changing the way people live, study, work, participate, and devour. At the hub, of this rebellion is technology. Technology has moved from the "back office" to the leading edge. Namely, the interface between the customer and the organization has changed spectacularly.

Increasingly, technology is shifting the organization’s associations with its customers from a. The Internet continues to modernize the world’s economy. It is apparently changing the way people live, study, work, participate, and devour. At the hub, of this rebellion is technology. Technology has moved from the "back office" to the leading edge. Namely, the interface between the customer and the organization has changed spectacularly. Increasingly, technology is shifting the organization’s associations with its customers from a "face-to-face" to a "screen-to-face" communication.

The Internet is not an innovation that concerns only one or two sectors of the economy. Because it revolutionizes the way businesses should prudently systematize their activities and go to market, the Internet affects all economic commotions. The business that operates on the Internet is termed as ‘Electronic Commerce’, which has a remarkable history. The continuous research and development have enabled corporate organizations to reconstruct their business strategies. The integration of electronic commerce applications lays the foundation for the organization’s digital business process.

Marketers around the globe, have experimented a lot on digital marketing in order to generate sales and customer loyalty. Unfortunately, most of them did not succeed. Likewise, the online customers espouse digital technology to be the preferred one for making purchasing decisions. Organizations, keeping this in mind, construct their marketing strategies by re-evaluating their budgets, processes, skills, and priorities.