Issues in Global Business and Strategic Concepts Faced by Netac Technology - Example

Issues in Global Business & Strategic Concepts

Executive Summary

The report gives a detailed analysis of the case study of the challenges and issues faced by Netac Technology, a Chinese based organisation while adopting globalisation strategy entering into Canada. The company faces problems regarding the manufacturing strategy, resource allocation, cross-cultural problems among the teams in Canada branch. Before stepping into a foreign market, Netac technology should conduct an extensive market research to know the competitive electronics market of Canada and the demands of the product there. Problem arises in the production department where there is gap between the demand and supply of product due to lack of research and miscommunication between the cross-cultural teams of the production unit. Lead time increases and there is a problem in inventory management which incurs huge cost to the company. Solutions are provided in the report addressing each problems faced by the company. Theoretical models are also backed up with every possible solution of the problems.

Contents

Introduction4

Background to case study5

Methodology of analysis7

Description of issues and problems8

Solution9

Evaluation10

Degree of Consultancy15

Contributions to global business16

Conclusion and Recommendations16