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Jakob Nielsen and Vincent Flanders - Essay Example

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According to the report, limited landline use is leaving rural communities with minimal contact with the cities and mobile phones are allowing good standard communication links. The money received from the direct investments is allowing wireless networks to be set up…
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Jakob Nielsen and Vincent Flanders
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Download file to see previous pages In contrast, landlines can take years to set up but all that is needed for a wireless connection to work is a mobile handset and a prepaid cell phone calling card.
Some clever calling tactics have made mobile phone usage affordable for a large segment of the population. Considering that Africa is largely a poor country who otherwise couldn’t afford mobiles this is very significant. Customers are able to pay as they go so if they don’t have the money to use the phone they won't have a bill that can not be paid, as could happen with a landline.
Companies can set up base stations that cover around 35 kilometers for a lot less than it would cost to run copper wires to each customer’s phone. This is significant because, as is stated in the article, companies such as Telkom Kenya Ltd in Nairobi are not investing in new landlines. This seems rather confusing considering the fact that there are only 313,000 landline subscribers in a country of 30 million people. This is in fact because Telkom has partnered with foreign companies that are placing new wireless infrastructures to ease the demand for phone communications.
There are concerns over too much competition between wireless companies as there is not enough money to pay the workers and jobs are being cut. They are effectively running themselves out of business as the workload cannot be met due to financial difficulties.
Companies are finding that they haven’t got enough money to lay down new lines, which is mainly due to the corruption which is rife in Africa, having said that some companies are teaming up with foreign Companies that are putting in new wireless infrastructures to try and sustain the boom.
Customer dissatisfaction may increase as the novelty of wireless communication wears off, this will call for a demand for new and improved technologies. However, this can be prevented by creating better services and working towards providing the technologies that are wanted.  ...Download file to see next pagesRead More
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