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MEA and PTE - Research Paper Example

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The changing environment of the corporate sector has created many new challenges for the firms operating in the international market place (Ander & Kapoor, 2010). According to Ghoshal (2009), as business firms are trying to expand into new markets and develop better…
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Download file to see previous pages Ford is also one of the largest automobile producers of automobile in the international market.
Social: The social issues faced by Ford and the automobile industry are mainly related to the cultural values and codes reflected by the organization. Goerzen & Beamish (2008) noted that the growing population and the demand for better transportation system has increased the scope of business for automobile firms. However, the increased cost of living and the rising fuel prices are major worries for the consumers in context of purchasing automobiles.
Technological: Technology is one of the driving forces of the business firms in the existing scenario. The growth and development of technological aspects has allowed the organizations to expand their market space over internet and also enhance their operational performance with the help of robotics (Morris, Schindehutte & Allen, 2011). However, the opportunity cost of the firms is increasing and the technicality in the operations is also reducing the control of the management on the production functions of the company.
Economical: The economical condition of the international market place was largely shaken with the recent global financial crisis of 2007-08. Amidst these economical instabilities, Ford was already facing financial crisis as their profits were falling (Hellriegel & Slocum, 2011). Apart from these, other economical complexities include currency fluctuation, taxation, government policies, etc are also major economic hurdles for the company in the international market.
Environmental: The environmental concerns for the automobile organizations are growing rapidly. With the increased demand for vehicles, companies such as Ford have also increased their production process resulting in increased energy usage and creation of industrial waste which is hampering the natural environment. Moreover, the amplified amount of ...Download file to see next pagesRead More
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