Whole Foods are Cause Related and not Strategic Philanthropy - Case Study Example

Comments (0) Cite this document
The paper "Whole Foods are Cause Related and not Strategic Philanthropy" describes that Whole food actions are cause-related; this is because all their actions are aimed at out doing their customers and making profits. They reduce their costs lower than their competitors to attract the customers…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER98.2% of users find it useful
Whole Foods are Cause Related and not Strategic Philanthropy
Read TextPreview

Extract of sample "Whole Foods are Cause Related and not Strategic Philanthropy"

Whole Foods
The case suggests that whole foods have grown consistently domestically. The company ranks as one of the most ethical companies in that it emphasizes on organic food, customer satisfaction, quality, and sustainability. Whole foods try to balance the needs of all stakeholders rather than only attempting to earn a profit. It places customers’ needs as their key priority. The company adopted the criteria of Whole Foods Trade Guarantee and the Eco-scale Rating system to make sure their customers get the highest quality organic products. The company also started selling its own private labels that included its everyday value, whole Market, and whole kitchen that helped their customers to cut on their budget (Ferrell 526). The company puts into consideration all their stakeholders health and well-being. Its mission statement emphasizes the need for them providing the highest quality natural and organic products. It believes that satisfying their customers and employees creates wealth for shareholders. It allows free sampling to their customer that enables the customers to try their products. The employees treat their customers as the part of their families, and this attracts them. The company also uses social media to strengthen their relationship with their clients. After the company had made some mistakes, it resolved to rectify by hiring Health Eating Specialists who began posting information on its website to educate consumers on healthy eating habits. The company also allows the employees to form unions if they wish to have one (Ferrell 527).
The laws require all companies to provide quality foods to their customers, whole foods ensures that it gives their customers high-quality products. The company labels those foods that are genetically modified though this is not required by law, and this indicates their commitment to their customer health; in turn this has led to the company gaining the trust of their clients. By providing high-quality products, the company attracts more customers, and this leads to its growth. The company pays better wages and working conditions for their workers, which ensures high performance (Ferrell 529).
The decision to investing in solar installation is ethical since it allows the company to reduce its environmental impact. Solar energy installation prevents 1650 tons of carbon dioxide from being emitted into the atmosphere. Solar is a renewable source of energy, and this ensures that there is a clean supply of energy all the time (Ferrell 532).
Whole food actions are cause-related; this is because all their actions are aimed at out doing their customers and making profits. They reduce their costs lower than their competitors to attract the customers. For, example in one case they were taken to court after selling junk food to their customers. They give better services, and they even employed Health Specialists to advise their customers, but all these efforts are aimed at gaining their customers trust that in turn will lead to increase in their profits. From the above cases, one can clearly conclude that the Whole Foods are cause related and not strategic philanthropy.

Works cited
Ferrell, Odies C., and John Fraedrich. Business ethics: Ethical decision making & cases. Cengage learning, 2014. Read More
Cite this document
  • APA
  • MLA
(“Whole Foods are Cause Related and not Strategic Philanthropy Case Study”, n.d.)
Whole Foods are Cause Related and not Strategic Philanthropy Case Study. Retrieved from
(Whole Foods Are Cause Related and Not Strategic Philanthropy Case Study)
Whole Foods Are Cause Related and Not Strategic Philanthropy Case Study.
“Whole Foods Are Cause Related and Not Strategic Philanthropy Case Study”, n.d.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Whole Foods are Cause Related and not Strategic Philanthropy

Job Evaluation. Whole foods prepared and well equipped to manage these changes. Competition in this sort of environment is certainly difficult and the employees have to prove their mettle in order to improve and develop the organization. Job Evaluation at Whole Foods Each industry has a specific set of regulations based on which they perform their operations. These regulations are altered to suit the needs of the customers. Since change is inevitable, these organizations must incorporate new ideologies and policies to have an edge over the other similar organizations. This can be achieved only if they follow a set of predefined procedures to perform job evaluation. When compared to the other industries, food...
5 Pages(1250 words)Case Study

Whole Foods Case

...Food Market was started in 1980 in Austin, Texas as local supermarket that focused on natural and health food with emphasis on organically produced food products. As one of the largest retail market chains of organic food, the company’s 276 retail outlets across US, UK and Canada have seen stupendous revenue growth of 30% by 1991 and 20% since 2000. The company intends to achieve a target of 400 stores with revenue worth $12 billion by 2010. John Mackey, CEO of Whole Food, has been an exemplary leader whose intrinsic beliefs in the strategic vision and core values of the company have steered it to the path of enviable...
5 Pages(1250 words)Case Study

Whole Foods Financial Recommendation

...then it has increased to 25.86 times in 2009 and 27.84 times in 2010 which shows controlled sales and less excess inventory. TREND For whole foods, the past 5 years have shown a parabolic trend. Since sales fluctuate greatly with consumer buying habits and state of the economy, Whole foods has struggled in this regard. Recession and certain acquisitions have taken whole foods to bite the dust till 2008. But since then it has started to prosper all over again. Sales grew by 17.5% from 2006 to 2007; however, the increase did not show up as profitable as expected in the earnings. High interest payments nullified all penny earned in 2007. In...
4 Pages(1000 words)Research Paper

Whole Foods Market

...?Client’s 27 November Whole Foods was an initiative by two young entrepreneurs who grew by leaps and bounds, the sales kept doubling for the two each year for the first four years and this was just the beginning. The original idea was to provide people of Texas with a grocery store which would satisfy their demands and they certainly succeeded in doing so. Not only did they satisfy the people in Texas they went well above and beyond. “Wow! What a ride. Back in 1980, we started out with one small store in Austin, Texas. Today, we’re the world’s leader in natural and organic foods, with more than 310 stores in North America and the United Kingdom. What a long, strange trip it’s been. We...
5 Pages(1250 words)Essay

Whole Foods Market

...Unit 5 Whole Foods Market 2007 Case Study Analysis Introduction In many cases expansion can be thwarted by supply and demand. Traditionally in business the limiting factor is demand for a product or service, but in the case of Whole Foods Market (WFM) it seems as though available supplies may slow their progress at a more rapid rate. Regardless of the industry, no business is totally self-sufficient. In some way they depend on external sources to supply them with the materials or goods that they will then resell or manufacture into the final product/service. Many companies are able to establish redundant contingencies for when supply lines fail, which is the reason that...
7 Pages(1750 words)Case Study

Whole Foods & Wild Oats other people who may be in competition or poses some danger to his co-existence. He is not submissive to reasoning, according to the perception of most people in the public figure. In his comment that no one would buy products of Oats Company, he does not put himself in the shoes of those benefiting from this new company. In relation to the terminal values, to explain John’s behavior, it is essential to note that he has these values as his set goals. World peace Family security Freedom is clear in his quest to be at peace with the public. One can see this through his apologist behavior to the public over his criticizing blog post so as to make his company secure by retaining the customers. In this manner, he tries...
3 Pages(750 words)Research Paper

Whole Foods

...Whole foods The ABC model on attitude usually involves the structure of attitudes. The structure of attitude is comprised of three components namely, affective, behavioral and cognitive component. From the affective component of attitude, the postings by Mackey reveal that he has a negative attitude towards wild oats and would not want to be associated with the company. From the behavioral component, the postings reveal that he is not satisfied with the way the management of wild oats is running the company’s operations. The cognitive component reveals that Mackey does not believe in the future prosperity of Wild Oats Company. However, evidence reveals that effective and cognitive components usually do...
1 Pages(250 words)Essay

W2A 590 Whole foods

...Running Head: Business Strategy: A Case Study of Whole Foods Market. Describe how Whole Foods uses human capital as a course of competitive advantage. One enviable source of competitive edge for Whole Foods Market among peers is its regard for human resources. Associates at every store are member of teams and are empowered with the necessary training and skills they need to execute their duties in a manner that is not only professional but also customer centric. They are also empowered with the autonomy to voice their contributions in terms of ideas on suggestions product and service lines. At the same time Whole...
2 Pages(500 words)Essay

Competitive Strategic Management: Whole Foods

...Whole Foods definition The company history s back to 1978 when John Mackey and his girlfriend borrowed $ 45,000 to open SaferWay in Austin, Texas as a natural-foods store (Baker, p 2). SaferWays later partnered with Clarksville Natural Grocery and to form Whole Foods Market. The company expansion strategy in mid 1980s was based on organic growth and acquisition of small independent health-food stores thus moving in to New Orleans and Louisiana in 1988 (Baker, p 2). Whole Food acquired Bread of Life of Northern California, Merchant of Vino in Detroit and Nature’s Heartland of Boston thus increasing its...
4 Pages(1000 words)Case Study

W7A 590 Whole Foods store operations and hiring of new associates to ensure the maximum performance of the store. The demographic method involves the selection of new associates that help operate in most of the whole food store markets. Whole foods also hire new associates that are then divided into team members that help ensure the companies ‘effective management system’ (Shriberg, 2005). To encourage these teams to work harder and to reward them in case of good work the company management gives bonuses to the teams (Hinkin, 2010). These unique management systems employed by the company results to a lot of positive impacts the main one being the fact that the systems contribute to the...
2 Pages(500 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Case Study on topic Whole Foods are Cause Related and not Strategic Philanthropy for FREE!

Contact Us