Nobody downloaded yet

ClamDoors Main Objective and the Company Strategy - Research Proposal Example

Comments (0) Cite this document
Summary
The paper presents the goal of ClamDoor company. They want to increase production to 158 doors a year, but they opt to outsource production to China, which will reduce production cost and further increase production to 365doors a year. What distinguishes them is the use of fiberglass…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER98.5% of users find it useful
ClamDoors Main Objective and the Company Strategy
Read TextPreview

Extract of sample "ClamDoors Main Objective and the Company Strategy"

Download file to see previous pages ClamDoor’s main objective is to build brand awareness to expand market share on a local and international level. Other objectives are to reduce production costs in order to reduce product cost, to access the total cost of sales through large retailers and increase online orders at their website. ClamDoor wishes to ship their products directly to consumers who purchase their products online. They want to increase production to 100 doors a year, but they opt to outsource production to China, which will reduce production cost. Targeted audiences include homeowners, homebuilders, and resellers. The business problem presented included unsatisfactory traffic on our website ClamDoor.com, sales growth underperforming and high production cost. Lack of an efficient process of manufacturing and reduction in profit margin, when retailers are involved instead of direct sales to consumers or homeowners, were also reported as problems to be tackled (Akyol7). Labor is very expensive since there is a need to train all workers in case technology changes. Their competitors are Bilco and Gordon Corporation, which are manufacturing companies. They manufacture similar products to our company. The advantage they have over us is their selling price is very low as compared to ClamDoors. What distinguishes us from them is our use of fiberglass while they use steel (Akyol 12). Bilco manufactures steel doors and sometimes use high-density polyethylene. Prices range from $519 to $870, and they are available in national retailers to Do It Best, The Home Depot, Lowe, and Menards. They have a strong distribution through local building supply outlets in all states except Hawaii. Their product is available in 4 powder coat finishes. They have advertisement sites in social media including Facebook, YouTube, LinkedIn, Twitter. They have a strong customer support department which is available from Monday to Friday. They offer a five-year warranty, 1-year finish warranty (Akyol 14). ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“ClamDoor Essay Example | Topics and Well Written Essays - 2500 words”, n.d.)
ClamDoor Essay Example | Topics and Well Written Essays - 2500 words. Retrieved from https://studentshare.org/business/1692203-clamdoor
(ClamDoor Essay Example | Topics and Well Written Essays - 2500 Words)
ClamDoor Essay Example | Topics and Well Written Essays - 2500 Words. https://studentshare.org/business/1692203-clamdoor.
“ClamDoor Essay Example | Topics and Well Written Essays - 2500 Words”, n.d. https://studentshare.org/business/1692203-clamdoor.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF ClamDoors Main Objective and the Company Strategy

Global Company Environment & Strategy

...? Global Company Environment & Strategy How the operations management strategy and issues changes during the life cycle of products/services offered by IKEA: In its early beginning in 1943, operations management strategy is simple and confined to the local operation. There were few employees to manage, few customers to take care of, and few products to design and sell. IKEA built its core competency in its design and introduced the flat packages for unassembled furniture and other home products effectively lowering the price of products making them affordable to as many people as possible, and thereby shaping its mission and vision that is, “to create a better everyday...
8 Pages(2000 words)Coursework

Strategy Implementation: Toyota Company

...? Strategy Implementation: Toyota Company of the of the Strategy Implementation: Toyota Company Introduction The need and role of proper implementation of a strategic plan or initiative cannot be overlooked. Even the best of plans fall by the wayside if not implemented at the correct time and in the correct manner. Every aspect of the implementation must be checked and double checked if it is to be successful. A strategy is always made considering a particular firm’s advantage over others in the industry and usually on points where it will take some time for the competition to emulate or catch up. In this scenario we look at the structure, culture and...
3 Pages(750 words)Essay

The Main Objective Of The Copyright Law

...? One of the primary aims of copyright is to ensure society is rich with creative works. Without copyright creators would not create new works. Discuss. The Main Objective Of The Copyright Law is to Make Sure That Society is Affluent With Creative Works Intellectual property is a legal term which connotes to some varieties of ideas, information and other intangibles and to their tangible guises (expressed) symbolizing a legal principle which expresses that creative inventions of the mind are as authorised to have legal safeguard as like any other form of properties .Thus , intellectual property will in general parlance include copyrights , trademarks , patents ,plans ,logos, trade secrets ,ideas and other...
8 Pages(2000 words)Essay

The Main Objective of the Cairn Energy PLC Company

...of the company are in India as the company has been able to make over 20 discoveries in the state of Rajasthan. This includes one major discovery in Mangala. The main products produced by the company include natural gas, Petroleum and petrochemicals. Stake Holder diagram Stakeholders’ Expectation Stakeholders Expectations Employees Competitive payment Structure, Transparent policies, opportunity for growth and development, friendly organizational culture Communities Community development programs, environment protection programs Channel Partners Long-term relationships Investors Corporate communication strategy, effective corporate governance Governments...
8 Pages(2000 words)Essay

Company Strategy

...- an industry analysis is especially important because Guinness is in an industry comprising a few large brewers worldwide (Wikipedia, 2006, online). SWOT ANALYSIS Guinness 's strengths lie in its sales, marketing, human resources, the African market, and its ties with its parent company. Guinness's sales volume increases in Asia in recent years (Asia Pacific Breweries Limited, n.d., p. 2). Also, it is strong in marketing and advertising (Asia Pacific Breweries Limited, n.d., p. 2). Its main forms of advertising are magazine, newspaper, point of sale, poster and billboard advertising, and radio, cinema, and television advertising where appropriate. It also uses consumer promotional programmes in...
5 Pages(1250 words)Essay

Company Strategy and Structure

...Apple Computer Strategy and Structure Last year at this time, Dr. Gilbert Amelio was assembling a new management team to lead Apple Computer into thenext millennium. The new management team began to redesign Apples organizational structure and reallocate its resources. It was a difficult year for the company, its employees and many of its loyal customers. The people, who had witnessed the past, knew the important role that Apple Computer had played in launching the personal computer industry. They continued to buy Apples products and developers continued to create Mac-compatible applications. In a recent report cited by the Wall Street Journal, sales of Macintosh compatible computers to businesses have...
2 Pages(500 words)Essay

Company strategy

...Change in Business Strategy of Vodafone Roll No: Teacher: 7th October 2008 Change in Business Strategy of Vodafone The newspaper article that is selected for this paper is related to Vodafone that is an international company and which has gone through many phases of change of business strategy. The company has recently changed its business strategy in 2006 due to which, it has been facilitated with much profit and flexibility for its workers and customers. The company is a famous mobile phone company that has introduced various innovatory technologies since its establishment for the betterment and...
2 Pages(500 words)Article

Project Study 01 - Personal Objective Strategy Con't

... are mainly due to the increased commitment to sustainable methods in companies as already discussed earlier. The main threats include the lack of all the skills required n rolling out the career strategy plan, which however will be overcome by the completion of the CCMS course. CREATING OBJECTIVES 1. Preliminary Analysis Weihrich (1) places emphasis on the importance of objectives for both personal and organisational development, before arguing that the strength and attainability of objectives is the difference between individuals and organisations that succeed or fail after creating objectives. Objectives are also the parameter utilised to determine whether the goals set have been achieved and thus are necessary in appraisal... not...
20 Pages(5000 words)Personal Statement

SEMCO Company Strategy

...SEMCO Company Strategy Different companies use different strategies to record their preferred results. In many instances, companies have to change their strategies to develop. This is due to the ever evolving market. As such, the market needs to be encountered with different strategies. For instance, with the improvement in technology, many companies have to improve. This is by using technological advancement in their service provision. In recent times, many companies have been noted to invest heavily in acquisition of new machinery and equipment (Furrer, 2010:34). This is not a point to...
10 Pages(2500 words)Essay

The main objective of organisation

...The Main Objective of Organization Organisation is the process of grouping of people with a specific goal or purpose into a well defined structure. The main objective of organisation for most establishments is to facilitate effective and efficient administration. Organisation involves the process of departmentation, decentralisation and delegation. These processes ensure that resources like time, cost and effort are well used to increase output and achieve the set goals (Hauswirth 62). Organisation stratifies the establishment into units that perform specific duties or roles. These organisational units are easy to monitor and manage. Organisation has the...
3 Pages(750 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Research Proposal on topic ClamDoors Main Objective and the Company Strategy for FREE!

Contact Us