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Transformational Change at HTC ECCH - Case Study Example

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The aim of this paper is an analysis of HTC and the analysis of tools, models, and concepts that HTC has used.HTC, a Taiwanese based Smartphone manufacturing company established in the year 1997, is a global smartphone production company that runs Google's Android operating system. …
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Transformational Change at HTC ECCH
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Download file to see previous pages In this paper, examples that analyze change have been investigated with a focus on the period after establishment before going to smartphone manufacturing. This is in support that HTC has made strategic changes as well as a taken paradigm shift. Evolution and revolution in a company can lay its basis on either its size or age. Evolution and revolution both provide phases of growth and crisis. These exist throughout the growth of the company from being a young company to being mature or from being small to being large. Phase 1 is the period of creativity. Here founders have entrepreneurial and technical focus and there is regular communication between employees. The long working hours are rewarded. The crisis here is where the founders need to undertake control in all matters and are skeptical about giving the power to any other person. For example at the start of HTC, the company adopted a five-day workweek that was an unusual step in Taiwan. The employees were also legible to a year-end bonus. The technical and entrepreneurial focus is also seen where Cher Wang’s colleagues bring palm devices for review and that leads them to start working on theirs. Control is evident where Cho and Chou are the sole recruiters of the engineers, which also says a lot about the focus on a technicality. For example in Peter, the employees acknowledge that they had a CEO, who would sit down and take ideas from anyone. As growth continues, there is more specialization as the processes in the company become more established. Communication also becomes formal. In reference to the growth of HTC, meetings are in Chinese but official email communication had to be in English. As the company grew, age and processes became more established. For example, HTC shifted design and much of the manufacturing work from subcontractors. In 1999 in-house manufacturing and design at the MAGIC labs started. ...Download file to see next pagesRead More
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