Sales, Marketing, and Demand Media - Case Study Example

Technologies like mobile apps have hit the market and have been a challenge to Demand Media. This can be reversed when those opportunities are used to create mobile apps. Their websites were created to perform a specific task or for a specific audience. Apps are, however, replicating these ideas. Demand Media can come up with algorithms and device mobile applications. (Chang1; 7)

Sales and marketing is one more promising area. Analysis indicates that income levels increased from 15,400,000 to 24,400,000 from 2008 to 2010. (Chang 13)Most of the companies are using their websites to offer their services and even sell their products. For instance, chron.com will provide customers with tips on creating business plans and usatoday.com will offer traveling tips (Chang14-15).

Social websites have received a lot of traffic recently, according to a survey by Demand Media, yahoo and Google sites are among the top websites that receive the highest number of unique visitors per month (A.Chang, 2015, pg. 12). If these numbers continue to grow at the same rate, then it means that demand media will have a more promising future.