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Quantitative research methods try to measure variables by assigning scores to them in order to ensure that they can be scaled easily. The root of quantitative research lies in the positivist research paradigm that believes everything happens due to causal relationship between variables by virtue of some fixed law. It is useful to use quantitative research particularly when researchers are trying to test hypothesis.
It is quite useful to use quantitative research under certain circumstances. For instance, according to Frankfort-Nachmias & Nachmias (1992 cited in Johnson, 2001) quantitative research is particularly important when the research problem is very specific and the researcher wants to measure the outcome numerically. The quantitative research is important because it helps the researcher to set the dependent and the independent variables of the research and is able to show the exact nature and direction of relationship between the variables. In short it allows the researcher to explain the causal relationship between the variables. Balsley (1970) had pointed out that quantitative research is particularly useful as the researcher is able to establish internal and external validity of the data due to controlled observations, experiments and proper data cleaning techniques. Additionally, quantitative research is also able to eliminate subjectivity and bias from the research by eliminating human bias factor.
There are two main methods of quantitative research designs namely experiential and non-experiential research. Experiential quantitative research focuses on natural science based approach and non-experiential quantitative research focus primarily on social sciences (Johnson, Onwuegbuzie & Turner, 2007). There are basically four main types of quantitative research namely descriptive, correlational, casual-comparative and true experimental. Descriptive quantitative research
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The methodology followed was to compare quantitative medical tests to compare two treatment approaches for of Rotator Cuff Tendinitis ; naturopathic medicine against standard physical exercise treatment. The quality of any quantitative or qualitative methodology is primarily determined by the precision in selecting sample population.
Research methodology. Unlike research methods that are used by researchers to refer to distinct techniques that are applied while carrying out a research study, the research, methodology describes the vast number of processes that a researcher involves while studying specific phenomena.
3. Justification of the topic: Why you are researching this topic, what the potential benefit is to your firm or industry, and what actions may result from the valuable insights gained, etc. Background Intrapreneurship – also known as corporate entrepreneurship and corporate venturing – is the process whereby an individual or a group of individuals, in association with an existing organization, create a new organization or instigate renewal or innovation within that organization’ (Bosma, Stama and Wennekers, 2010, pp.
Qualitative research explores the richness, depth, and complexity of phenomena. They aid in gaining critical insights, and unravel latent meanings by improving our comprehension of the whole. Interpretivism is the backbone of qualitative research.
These paradigms have repercussions for how facts or findings are represented, interpreted, and disseminated, and each methodology has strengths and weaknesses. Proponents of quantitative methodology argue that behavioural patterns can be studied objectively and numerically.
Research follows into two paradigms, which are the beliefs on the functionality of the world; positivist and interpretive paradigms. Positivist paradigm is the scientific quantitative research method to which
tigate the different usages of online form of communication and the online communication patterns between the children and adolescents with self-reported solitude and social apprehension, and those without (Bonetti, Campbell & Gilmore, 2010). The research also attempted to find
The researcher must collect data from empirical studies i.e. directly from the field, and analyze the data to draw conclusion. A researcher must plan his approach according to the nature of the topic. The data collected must conform to the
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