The Cafe Business in the Technical School - Research Paper Example

The Cafe Business in the Technical School Introduction The purpose of the survey conducted is to give an overview of the perception of both students and staff in relation to café business in the technology school. The data was collected by conducting a survey through the issuance of questionnaires. Students and staff members were given questionnaires to fill and results were analyzed by researchers. The total number of people who responded to the question was 69. Question 1 is the independent variable used in this survey while question 2 comprises of the dependent variables. The information in question 1 and 2 is comfortable to use because it displays a wide range of information. This results in several deductions that conclusively support the questions under study by looking at all angles affecting the college of technology. The results reflect a generalization that shows how the business is fairing in the college and thus, tastes and preferences among student and staff is deduced with ease. Q3 Use of graphs (a) “Students of different levels were asked whether they use the Executive Café in the College of Business. (b) “From the graph, the number senior students using the café are 17 and the sophomore and freshman groups have the least numbers of 5.” (c) “The information provided indicates that students in higher levels find the café a suitable joint since it saves on time. The demand for the products is high among the students fraternity. As a result, café personnel need to look for ways of attracting the freshmen and sophomores in order to increase demand.” yes no Freshman 5 10 Sophomore 5 19 Junior 13 24 Senior 17 37 Graduate Student 0 5 Q4 Use of graphs (a) “Students and faculty/staff were asked on the number of times they visited the Executive Express Café on a weekly basis.” (b) “From the graph, many of the students did not respond to this question. In the 1-2 weeks interval, 35 students visit the café while 20 of the faculty members visit in the same duration. Only 3 students visit the café 5 or more times, yet none of the faculty members frequent the café this number of times.” (c) “The information stipulated in the graph indicates that the café needs to investigate the main reasons leading to the low number of visits to the café by both staff and students in the 5 or more interval. The recommendation is to introduce products that will attract students and staff in order to increase the number of weekly visits. These will emphasis on their desired product and services in order to satisfy the customers of the cafe.”   1-2 3-4 5 or more No Answer Students 35 8 3 110 Faculty/Staff 20 3 0 46 Q5 Use of graphs – pizza purchases (a) “Students and faculty were asked to give a yes or no answer on what they purchase from a list of items.” (b) “The graph indicates that the highest number of students (113) did not respond to the question. However, those who said yes to purchase of pizza are 25 and 13 for the faculty/staff. The largest number of students (18) also do not purchase from the café, whilst the staff were 10.” (c) “From the above information, it is evident that many participants of the survey were not ready to answer questions. Additionally, it is imperative to note that students purchased pizza at the café and thus, managers need to advertise their pizza flavors among students to increase their turn over ratios.”   Q5a       Yes No No Answer Students 25 18 113 Faculty/Staff 13 10 46 Use of graphs - chips purchases (a) “Students and faculty were asked on whether or not they purchase chips at the café.” (b) “From the graph, it stipulated that 32 students do not purchase chips while none of the staff members purchase the product.” (c) The above information enlightens the researcher and shows how educated students and staff members are on healthy eating habits. The fact that none of the faculty members purchases chips portrays a good example to the younger generation. However, the café can produce healthy chips like those of McDonalds in order to attract large numbers of participants. Healthy eating is an achievement given emphasis and thus managers of the café should look for alternatives of chips.”   Q5b       Yes No No Answer Students 11 32 113 Faculty/Staff 0 23 46 Use of graphs – muffins/bagels purchases (a) “Students and faculty were asked on whether or not they purchase muffins/bagels at the café.” (b) “From the graph, it is illustrated that no staff member purchases muffins, whereas 17 students do. The students who do not purchase muffins are greater than that of the staff.” (c) “The information illustrates that students are aware of the dangers of eating unhealthy foods and thus, the management of the café also need to research on the foods that leave the community healthy and not obese or overweight. The task of the management is to introduce healthy menus to the cafe in order to increase sales and a healthy community.”         No No Answer Students 31 113 Faculty/Staff 20 46 Use of graphs – sandwiches purchases (a) “Students and faculty were asked on whether or not they purchase sandwiches at the café.” (b) “The graph shows that the number of students and staff that purchased the sandwiches are almost equal. On the other hand, those who did not buy the sandwiches are 34 for students and 13 for staff. The number of non-respondent individuals is the same like the above.” (c) From the above given information, it is evident that the faculty and students compete for the sandwiches, which shows that their preference is the same. It is recommended that the café management seeks a solution to ensure that the supply meets the demand of the product, which is bound to rise.”   Q5d       Yes No No Answer Students 9 34 113 Faculty/Staff 10 13 46 Use of graphs – cookies/treat bars purchases (a) “Students and staff were asked on whether or not they purchase cookies /treat bars at the café.” (b) “As the graph indicates, majority of the students purchase these products, but also a large number of them do not buy the treat bars.” (c) “The information provided indicates the awareness among students on the importance of eating healthy foods. The recommendation at this point, is to engage the café in serving the participants healthy meals, fruits, and snacks that contributes to the nourishment of their health. The graph depicts the possibility of introducing healthy meals will increase the chances of them increasing the numbers visiting the café.” Q5e       Yes No No Answer Students 17 26 113 Faculty/Staff 8 15 46 Use of graphs – yogurt/pudding purchases (a) “Students and staff were asked on whether or not they purchase yogurt/pudding at the café.” (b) “As the graph indicates, the participants do not purchase the products at the café. The small portion of participants who buy the products are not equal to those who did not respond to the questions” (c) “The information indicates that the participants are not eager to buy yogurt thus, the café should seek to know the reason because this lowers their sales revenue. In addition, researchers should investigate on ways of attracting more yogurt customers to the café because it is not only a healthy drink, but also serves as medicine.”   Q5f       Yes No No Answer Students 12 31 113 Faculty/Staff 6 17 46 Use of graphs – fruit cups purchases (a) “Students and staff were asked on whether or not they purchase fruit cups at the café.” (b) “The graph indicates that many of the students and staff do not visit the café for fruit cups. The few who visit the café are not equivalent to those who do not give a response to the question. (c) “The information verifies health facts and thus, café owners around the school should realize the trend of the students, which also affects the staff. The recommendation is for the café to introduce a commodity that is favored by majority of the participants.”   Q5g       Yes No No Answer Students 8 35 113 Faculty/Staff 3 20 46 Work Cited Mcneill, Patrick. Research methods. New York: Routledge, 2005. Print. Read More