Current Development in Jazz Music Industry - Essay Example

For the music industry to thrive well and secure a large market segment, it must identify itself with a tumultuous and high-velocity market because of the nature of its products. To avail music to everyone at considerate prices, one must identify the target market and the type of music required. Jazz music originated in America, and stems from the Atlantic slave trade whereby Africans were shifted into the United States. The Africans had a strong passion for traditional music and they developed their Jazz music. They had exceptional rhythm and used various instruments that helped them create Jazz music, for instance, piano, and violin among others (Roberts, 64).

In most cases, Jazz music is played whilst drinking and dancing. Even though most people have a desire to join the Jazz music industry, there are a lot of discouragements along the way. For instance, it is pretty expensive to hire a producer or even produce and launch music. For this reason, most people end up burying their talents. This is the reason that I plan to launch a music production centre to cater to and fight such challenges. I plan to run the Music production centre with my family to get both financial and moral support from them. The business shall exclusively deal in the production of the Jazz industry because this is the only music that does not require a lot of expertise in creating and producing. Also, the technology used is accessible in considerable amounts (Roberts, 64).

Within this Production centre, I plan to set up a small restaurant where people will enjoy the music and delicious food. Most of the foods in the restaurant shall be Japanese traditional foods as these mints well with the Jazz music. The central aspect of the services offered will be based on the blending of the food, drinks and music. The restaurant will assist in boosting the business, financially and also market the business. I choose to work with my family, especially my father because he has some management expertise, and myself I have a passion for music, especially, Jazz music. I believe working with my family will give me the synergy to maintain the business to greater levels. To attract and draw most customers towards the business, I will have some special offers on Food, drinks and music for those customers that come first.

In addition, I will offer free drinks once a fortnight and during this time I will have time to advertise the business and even sell some music to them at affordable prices. Together with that, I will also arrange on having live performances from top-performing Jazz artists, possibly every weekend. With this in place, I am assured that this business will thrive regardless of the vast business that has similar operations (Roberts, 64).