CCI - Capturing the benefits of innovation - Essay Example

Capturing The Benefits Of Innovation Business, Essay user [Pick the Capturing the Benefits of Innovation Incremental approach towards success has always been the key in the advancement of cooperate world. Knowledge is certainly the most powerful mean to learn and improve existing things. It brings great impact on the dynamics of a company. There was a time when the organizations used to compete for sustaining the market value in the industry, but now with the advent of new technologies, the paradigm shift has taken place and many new aspects put concussion to the thought process of entrepreneurs.

21st century came up with colossal issues like global warming, ozone depletion and atmosphere pollution. It opened doors for “green innovation” that extorted the companies to learn about the new technologies on the concepts of recycling, minimizing noise and water pollution and carve innovative useful ideas for the betterment of humanity. This gave rise to ravishing inventions, for example Scandinavian automobile company came up with the idea of “electric cars” when they tried to sought out this problem and their company got a huge boost in the market and got profitable.

Similarly BMW started working on land fill gas stations in their plant at Spartanburg (USA), the results were depicted very soon and BMW gained huge economic gains having “good will” being the top most.Joint solutions limited (JSL) is a spectacular case study regarding effect of knowledge on companies. JSL has been using pre defined techniques in the field of Orthopedics for many years but they are making serious researches about the new evolution of “tissue engineering” that will positively enhance their market value. (www.managing-innovation.com)Works Cited(n.d.).

Retrieved from http://www.managing-innovation.com/index.phpwww.managing-innovation.com. (n.d.). Retrieved from http://www.managing-innovation.com/index.php