Critical Notes: When Companies Change Cultures - Essay Example

 However, where the exports are increasing profits for the companies, they are also causing cultural imperialism, which means to replace the cultural norms and values of one culture using substitutes from other cultures. Cultural imperialism is giving rise to a global culture where people from all countries would share the same cultural norms and values. Although cultural imperialism is forming a global culture but it is affecting the cultures of many countries.International companies are influencing almost every aspect of the cultures of other countries, such as food, dress, music, and education.

If we take the example of food, we can say that international companies have already influenced the food selection of the people of many cultures. Similarly, pop music has already taken its place in the music industries of many countries. Moreover, western dresses, such as Jeans and skirts are becoming more and more common in many of the Islamic countries. Looking at these examples, we can say that international companies are really playing the role of cultural change agents.