Crafting and Executing Strategy - Essay Example

The taxi business section is operated by a fleet of 120 units headed by the taxi department while the other car rental functionality is operated by a fleet of 65 luxury vehicles with chauffer services available at the request of the clients. Both sections operate in ten different locations within the city. There are several players in the taxi business, and competition is relatively higher than in the luxury car rental section, which enables the company to diversify its markets. Under the circumstances of a business environment with challenges of different types such as economic volatility and continued competitors growth, a strategic plan is important in formulating the appropriate planning to overcome the challenges (Wasti, 2003).

In terms of a volatile economic environment, a strategic plan enables the business to set goals within the potential and operation level that company affords and to produce the best possible sustainability results. In view of the competition experienced from rival companies in the transport section, it is imperative that the business stays ahead of the competitors by designing the most competitive products that enable sustainable operations. Better decision-making processes made from a vantage strategy view enable the business to make few mistakes and exploit the best opportunities achieved from appropriate decisions taken (Darbi, 2012).

A strategic plan also facilitates the concentration of focus, resources, and energy on a common agreeable decision made on behalf of every participant of the company, and this reduces conflicts and divergent priorities. Customer satisfaction is facilitated by a competent team operating from a strategic plan as opposed to an ambiguous action approach. Alternatively, it is possible to grow a business brand from a coordinated strategy as opposed to a brand from an amorphous action approach. Drive America is a world-class transport service taking