Business Plan / Consulting One Page Project Proposal Due - Essay Example

of Business: Meeting Point Business Meeting Point would be a coffee shop that would also sell light snacks like biscuits and fresh sandwiches and salads. It would be situated near Texas University and would target students with its freshly brewed coffee and ready snacks.Vision Meeting Point would strive to become the most popular environment friendly coffee bar for students and faculty where they can come together for brainstorming sessions for new ideas. Mission and business goals The business would meet the changing needs of its customers through well planned strategic goals.

Establish brand.Become the best service provider in the field of fresh coffee and deliver services in the hi-tech ambience providing relaxing environment with background music, television with headset, books and journal so that people can de-stress in comfort in short time.Ensure ethical consideration through accountability, honesty, fairness and integrity.Would be highly committed towards environment conservation and sustainable development.Business strategies The business strategies would fundamentally be people centric and cater to their changing requirements.

Coffee and snacks would be competitively priced so that they are affordable for students. Environment has become major concern and therefore all products and services of the business would promote sustainable practices. The raw materials would be sourced from suppliers who promote environment conservation and ethical practices. Meeting Point would use biodegradable products like cups, glasses and serving plates. It would focus on creating brand value through innovative business practices and products and services.

It would use viral marketing strategies to create brand equity. Various platforms of social networking would be utilized to continuously improve and improvise its products and services. Tentative Funds requirements and financial planningThe tentative funds requirement would be partially met by Bank and personal contribution. The anticipated expenditure is as follows: ExpenditureFixed startup cost (in $) License and registration 2,500.00 Infrastructure, Coffee machine, furniture and décor etc.

50,000.00 Brochure printing 500.00 Total 53,000.00Recurring Cost (in $ per annum) Wages (for 6 people) 1,80,000.00 Electricity and Water charges 12,000.00 Rental 4,800.00 Gas 2,400.00 Coffee beans 36,000.00 Other food material and raw products 48,000.00Marketing 1,000.00 Contingencies 2,000.00 Total 2,85,200.00Income projection and explanation A coffee cup would be sold for $2.

00 and sandwich and salad each would be for $2.50. As the coffee bar is situated near the Texas University, the anticipated number of students and other customers per day on weekdays is envisaged to be minimum 500. If we assume that 50% would prefer sandwich or salad with their coffee, the daily income from coffee and snacks would be around, $1625.00 and annual income would be around $507,000.00. The net annual income in the first year would be $168,800/- [income – (fixed cost + recurring cost)].

Thereafter, expected income or profit would be around $221,800 annually or $18,483/monthly. After deducting bank installment on loan, say around $3000 per month, the business is expected to earn a profit of around more than $15000 per month. Future prospects Through strict financial control and planning, quality service and hi-tech market strategy, success of the coffee bar would be ensured. With huge students’ population, the coffee bar is expected to become popular. Part of profit would be re-invested within the business to expand and diversify into other areas of service.

As new avenues of income generation, we would invest in creating internet hubs, music hubs where customers with little extra charge, can enjoy coffee while surfing internet and listening to their favourite music.(words: 580)