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Social Performance, Part 1 - Admission/Application Essay Example

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Company Social Performance Institution of affiliation: Name: Professor: Course: Date Social performance of the Orange Telephone Company Having been appointed the CEO of the Orange Telephone Company in France, I have discovered a few strengths within the corporation as well as a number of things that need to be significantly improved to achieve the best…
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Social Performance, Part 1
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In addition, some members of the public who own shares in the company form part of this team. The major role played by this group is ensuring that the company activities are well coordinated as well as running smoothly. One of the major things that the company stakeholders do is engaging in financial transactions with these individuals. The main roles of the primary stakeholders include buying shares into the company, using the products. Apart from the primary stakeholders, the company management also comprises of the Secondary stakeholders (external stakeholders).

These persons or groups do not necessarily have direct contact with the business but are affected by the business performance. They include the media, the public, and other companies, which are affected by business performance. Since the company is well surrounded by stakeholders, a number of things are performing better and at a very impressive rate. The public relations department is performing well at an average rate. Social awareness of the company is god, the public image is good, and however a few sectors need to be improved to ensure perfection.

From my observation, the company is not utilizing the social media tools to create public awareness about their products. Social media is a very powerful marketing platform for any given business. The stakeholders should incorporate a program through which they will open social media pages and post their products and services. This strategy is very important in ensuring that the company gets adequate public exposure. Social media platform is used interactively many people across the globe and posting products and services can help business a great deal.

In addition, the stakeholders can especially eth customers can increase their use of the company services in order to increase its returns. Since the company deals with also cell phones, the stakeholders can run a campaign to ensure that the people purchase the company products. Stakeholders play major roles in any business. In this case, the business seeks to find a way through which the stakeholders can jointly help in achievement of the set goals. One of the major goals of the business is to maximize sales.

This can be done by encouraging the stakeholders to form focus groups and look into things that are on high demand in the market. After this, they can embark on implementing the strategies to achieve the same. Focus groups are very important in analyzing company products and services and then implementing changes in the necessary areas. The stakeholders can also be encouraged to use the social media platform to advertise the company services and products. This is achievable by each of these people making their friends on the social media network e.g. face book to like their products.

The facebook like button is known to be viral in nature and one person liking your product page can like to other hundreds doing the same. At the same time, the stakeholders should be encouraged to buy more shares with the company. This implies that the company ought to let public buy its shares and then use the money collected to invest. This will increase stocks hence resulting into increased sales volume. In the end, the company will greatly benefit from the profits got out of the sales. This would lead to expansion of the company as well as increase in the number of

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