Supply Chain Operations Management - Essay Example

Supply Chain Operations Management Introduction Supply chain operations management is a priority management goal. The research delves on ASDA chicken curry with brown rice meal. The research delves on the supply chain of ASDA. ASDA Company’s fast food entity’s supply chain operations management must ensure delivery of approved ingredients on time. ASDA Plc If ASDA Plc’s head office is strategically situated in Holborn Circus, London (www.ASDA.co.uk). The store was set up during the 1800s. With a tried and true grocery chain experience dating as far back as the United Kingdom’s Victorian age, Sainsbury Plc is another good alternative if both Tesco Plc and ASDA Plc do not deliver quality services and high quality products to the ASDA Chicken Curry with Brown Rice processed meal global processed food supply chain, especially within the United Kingdom environment (Plunkett, 2008). ASDA Plc has all the necessary expertise to ensure the supply chain connections are not spoiled by the unscrupulous inclusion of horse meat. With the discovery of several hamburger patties being tainted with horse meat, many companies turned to online purchases to promote the produces and services of the companies. In the same light, ASDA Plc will play an important part in eradicating the hose meat scare issue. The people will learn to accept the ASDA Plc and other companies’ explanation that the products, including the ASDA Chicken Curry with Brown Rice processed meal products, are not tainted by the unauthorized inclusion of the horse meat into the final processed food product alternatives (www.ASDA.co.uk). A: Supply Chain for processed ASDA Chicken Currie Ingredients Consequently, the company adjusts its operations management strategies to fit each unique country market segment (Wisner, 2011). The ASDA Great Stuff chicken curry with brown rice processed food is sold in all United Kingdom ASDA branches. Each meal is sold at £0.68 per meal (http://groceries.asda.com) Ingredients: Chicken breast. ASDA can purchase the chicken breast ingredients from the England chicken growers or chicken farms. If the chicken farms or chicken growers do not have ample supply of chickens, ASDA purchasers can acquire the chickens from the nearest location. Other possible locations include Scotland chicken growers or chicken farms. Other alternative sources of chickens are chicken farms located in Wales. ASDA must purchase quality chicken products from tried and tested chicken suppliers. Chicken Fat & Stock ASDA can purchase the chicken fat and stock ingredients from the same the England chicken growers or chicken farms. If ASDA cannot find available sources of chicken fat and stock in England, ASDA purchasers can buy the chicken fat and stock requirements from the quality Wales chicken farms. Similarly, the ASDA purchasing officers can also purchase the chicken fat and stock from established Scotland farms. ASDA should buy their chicken fat and stock requirements only from established chicken fat suppliers. Wheat Flour. ASDA can purchase the wheat flour from the England sources of Wheat flour. If ASDA cannot find available sources of wheat flour in England, ASDA purchasers can buy the wheat flour requirements from the quality Wales wheat flour sources. Similarly, the ASDA purchasers can acquire the wheat flour from sources located in Scotland. ASDA must purchase quality wheat flour ingredients from preapproved chicken suppliers. Dried Onion ASDA can buy the Dried Onion ingredients from the England suppliers of dried onions. If ASDA cannot find available sources of wheat flour in England, ASDA purchasers can acquire the dried onions from the quality Wales suppliers of dried onions. In the same manner, the ASDA can acquire the wheat flour from sources located in Scotland. ASDA must purchase quality dried onion needs from qualified chicken suppliers. Apple Puree ASDA can buy the apple puree ingredients from the England suppliers of apple puree. If ASDA cannot find locate local sources of apple puree, ASDA purchasers can buy the required apple puree requirements from Wales suppliers. Additionally, the ASDA grocery chain can buy the company’s apple puree needs from suppliers strategically placed in Scotland. ASDA must have the apple puree ingredients from tried and tested apple puree suppliers. Brown Rice. ASDA can procure the brown rice ingredients from the England suppliers of apple puree. If ASDA cannot find procure the brown rice needs from local England suppliers, ASDA purchasers can buy the much-needed brown rice products from suppliers located within Wales territory. Additionally, the ASDA grocery chain can buy the company’s brown rice requirements from suppliers perfectly located Scotland suppliers. ASDA must have the brown rice ingredients from tried and tested apple puree suppliers. Curry sauce. ASDA can secure the curry sauce ingredients from the England suppliers of curry sauce. If ASDA cannot buy the curry sauce requirements from local England suppliers, ASDA purchasers can buy the much-needed curry sauce ingredients from suppliers located within the Wales supplier districts. Additionally, the ASDA grocery chain can obtain the company’s curry sauce necessities from suppliers within the Scotland environment. ASDA must acquire the curry sauce ingredients from prescribed curry sauce suppliers. Maltodextrin. ASDA can get the maltodextrin requirements from the England suppliers of curry sauce. If ASDA cannot buy the curry sauce requirements from local England stores, ASDA purchasers can obtain the compulsory maltodextrin ingredients from stores perfectly placed within the Wales supplier districts. Additionally, ASDA can obtain the company’s maltodextrin needs from Scotland suppliers. ASDA must obtain the maltodextrin ingredients from pre-approved maltodextrin stores. Salt. ASDA can buy the salt ingredients from the local England stores of salt. If ASDA cannot buy the salt needs from local England sellers, ASDA purchasers can obtain the required salt requirements from proven stores within the Wales supplier districts. Additionally, the ASDA grocery chain can get the ASDA Company’s salt needs from suppliers located in Scotland’s business districts. ASDA must get the salt needs from established salt stores. Spices and herbs. ASDA can get the spice and herbs ingredients from the England suppliers of spices. If ASDA cannot purchase the spice and herbs needs from local England stores, ASDA purchasers can get the compulsory ingredients from sellers set up within the Wales business community. Additionally, ASDA can get the company’s spice and herbs necessities from sellers located in Scotland’s b environment. ASDA must obtain the spice and herbs ingredients from proven spice sources. Skimmed Milk Powder. ASDA can buy the skimmed milk power ingredients from the England suppliers of skimmed milk powder. If ASDA cannot get the skimmed milk powder requirements from local England suppliers, ASDA purchasers can buy the much-needed curry sauce ingredients from suppliers located within the Wales supplier districts. Additionally, the ASDA grocery chain can procure the company’s skimmed milk powder needs from stores within the Scotland environment. ASDA should procure the skimmed milk powder from established skimmed milk powder stores. Dessicated Coconut. ASDA can purchase the dessicated coconut ingredients from the England suppliers of dessicated coconut. If ASDA cannot buy the dessicated coconut needs from local England suppliers, ASDA purchasers can obtain the compulsory dessicated coconut ingredients from suppliers within the Wales store environment. Additionally, the ASDA grocery chain can buy the company’s dessicated coconut necessities from stores within the Scotland districts. ASDA should obtain the dessicated coconut ingredients from proven dessicated coconut stores. Colour and natural flavour. ASDA can secure the food colour and natural flavor ingredients from the England suppliers of food colour. If ASDA cannot purchase the colour and natural flavor needs from local England suppliers, ASDA purchasers can obtain the needed curry food colour and natural flavor requirements from stores within the Wales supplier districts. Additionally, the ASDA grocery chain can procure the company’s food colour and natural flavor requirements from sellers within the Scotland environment. ASDA should get the food colour and natural flavor ingredients from prescribed curry sauce suppliers. Garlic Powder. ASDA can obtain the garlic powder ingredients from the England suppliers of garlic powder. If ASDA cannot procure the garlic powder needs from local England suppliers, ASDA purchasers can purchase the required garlic powder items from stores located within the Wales supplier districts. Additionally, the ASDA grocery chain can acquire the company’s garlic powder ingredients from stores within the Scotland districts ASDA must buy the garlic powder needs from pre-approved garlic powder sellers. Grocery Suppliers of above Ingredients The supply chain activities of some ingredients can be done by buying two or more ingredients from one ASDA chicken curry with brown rice processed meal supplier. For example, the ASDA head office can purchase all ingredients from one supplier or grocery store. One possible grocery store alternative is Tesco Plc. Tesco Plc is the largest grocery chain in United Kingdom. The company is a multinational entity. The company headquarters is in Cheshunt, United Kingdom. The company ranks 3rd in the global grocery market segment. The grocery chain ranks behind world’s two top grocery chains. The two top grocery chains are Walmart and Carrefour (www.tesco.com). Study of the supply chain for the ingredients found on the list of the selected ASDA Chicken Curry with Brown Rice processed meals. The distribution and supply chain for each of the components lists is strategically planned. First, the ASDA Chicken Curry with Brown Rice processed meal Company projects the next month’s projected sale of the ASDA Chicken Curry with Brown Rice processed meal products. Using one of the company’s menu choices as basis, the ASDA Chicken Curry with Brown Rice processed meal Company has different projections for each of the future month’s processed ASDA Chicken Curry with Brown Rice meal products’ demands. The projected demand is based on the prior month’s average or trend revenues (Brennan, 2011). Supply Chain The owner of the ASDA Chicken Curry with Brown Rice processed meal products brand, ASDA grocery chain, maximizes the company’s supply chain marketing strategy to increase demand for the ASDA Chicken Curry with Brown Rice processed meal products (MacCulloch, 2008). The company uses trains to get the ingredients from the United Kingdom and European Union ingredient suppliers. The company uses the comforts, and timely delivery benefits of the European Union trains to purchase the ASDA Chicken Curry with Brown Rice processed meal products’ ingredients. ASDA grocery chain gets the ingredients by using the trains as an effective delivery alternative (Macharris, 2011). Example to Clarify Issue As an example, the company generates the prior three month’s ASDA Chicken Curry with Brown Rice processed meal product revenues. For the month of May one ASDA Chicken Curry with Brown Rice processed meal Company was able to sell 35,000 processed ASDA Chicken Curry with Brown Rice processed meal products. For the month of June, the ASDA Chicken Curry with Brown Rice processed meal Company was able to sell 38,000 ASDA Chicken Curry with Brown Rice processed meal products. For the month of July, the ASDA Chicken Curry with Brown Rice processed meal Company was able to sell 41,000 ASDA Chicken Curry with Brown Rice processed meal products. Consequently, the ASDA Chicken Curry with Brown Rice processed meal Company should order the chicken products’ ingredients to supply next month’s projected meal revenues. The same ASDA Chicken Curry with Brown Rice processed meal Company should order ingredients to fill the next accounting period customers’ demands for 43,000 processed ASDA Chicken Curry with Brown Rice meal products (Brennan, 2011). Next Accounting Period Further, each grocery chain or other ASDA Chicken Curry with Brown Rice processed meal sales outlet sends the next accounting period’s ingredient requirements to the ASDA head office. The head office of ASDA Chicken Curry with Brown Rice processed meal collects the projected next month’s ingredient requirements from all the ASDA Chicken Curry with Brown Rice processed meal grocery and other ales outlets located in the different states within each community. The ASDA Chicken Curry with Brown Rice processed meal head office orders the outlets’ ingredient requirements from the different suppliers of each ASDA Chicken Curry with Brown Rice processed meal products’ ingredient (Wisner, 2011). Furthermore, the ASDA Chicken Curry with Brown Rice processed meal Company head office orders the ingredients requirements in bulk from the suppliers. With bulk purchases, the ASDA Chicken Curry with Brown Rice processed meal Company’s head office can generate ingredient purchase discounts (Smith, 2006). Moreover, the head office implements the processing of the purchase documents needed to deliver the processed ASDA Chicken Curry with Brown Rice meal products’ ingredient requirements to each grocery or other ASDA Chicken Curry with Brown Rice processed meal products’ store outlets. The head office attaches the ingredient requirements of grocery and other store outlet to the purchase order form (Hartline, 2011). The purchase order request is given to the different processed ASDA Chicken Curry with Brown Rice meal product requirement’s competing suppliers. Next, the processed meal ingredients’ suppliers deliver the required ingredients to the grocery and other store outlets, especially the store located within our United Kingdom market segment (Ferrell, 2011). The ASDA Chicken Curry with Brown Rice meal processing company can use its own delivery vehicles to deliver the requested processed ASDA Chicken Curry with Brown Rice meal product ingredients to the ASDA Chicken Curry with Brown Rice processed meal Company’s customers (Wisner, 2011). ASDA Chicken Curry with Brown Rice processed Meal Company’s Freezer room. After the delivery, the ingredient suppliers will bill the ASDA Chicken Curry with Brown Rice processed meal Company for the total delivery amount. After billing, the ASDA Chicken Curry with Brown Rice processed meal store outlets’ head office pays the ingredient suppliers on a later date. The company normally pays the suppliers 30 or more days after the processed ASDA Chicken Curry with Brown Rice processed meal ingredients are delivered to the ASDA Chicken Curry with Brown Rice processed meal grocery and other store outlets (Wisner, 2011). In terms of suppliers, it is customary to have an average of three approved suppliers for each processed ASDA Chicken Curry with Brown Rice meal ingredient. United Kingdom Food Processing industry’s Fear of Horse Meat To understand the severity of the United Kingdom food processing industry’s horse meat scare, one must delve into United Kingdom food history. Keith Thomas observed that people in the United Kingdom traditionally did not eat beef (Fairlie, 2010). However, the current and future customers of ASDA Chicken Curry with Brown Rice processed meal products do not need to fear the horse scare. Each container of ASDA Chicken Curry with Brown Rice processed meal do not include any horse meat products (Dyer, 2004). Conclusion Based on the above discussion, supply chain operations management must be a top goal of management. The United Kingdom ASDA Chicken Curry with Brown Rice processed meal Company’s supply chain ensures delivery of quality ingredients. The ASDA Chicken Curry with Brown Rice processed meal Company prioritises zero quantity of the dreaded horse meat ingredients infiltrating the chicken curry meals. The ASDA Chicken Curry with Brown Rice processed meal Company ensures the banning of horse meat ingredients from its processed chicken curry meals. Evidently, ASDA Chicken Curry with Brown Rice processed meal Company’s supply chain operations management effectively assures delivery of preapproved food ingredients on time, eliminating the possible infiltration of horse meat into the ASDA Chicken Curry with Brown Rice processed meal products’ supply chain. References: ASDA, 2013, ASDA , retrieved from Brennan, L. 2011, Operations Management, McGrawhill , London. DuBrin, A. 2009, Essentials of Management, South-Western Press, London. Dyer, D. 2004, Rising Tide, Harvard Press, London. Fairlie, S. 2010, Meat: A Benign Extravance, Chelsea Green, London. Ferrell, O. 2010, Marketing Strategy. Cengage Learning, London. Hartline, M. (2011). Marketing Strategy, South Western Press, 2011. MacCulloch, A. 2008, Competition Law and Policy in the European Union and United Kingdom, Routledge, London. Plunkett, J. 2008, Plunkett's Food Industr, Plunkett Research, London. Wisner, J. 2011, Principles of Supply Chain, Cengage Learning, London. Hartline, M. 2011, Marketing Strategy, South Western Press, London. Read More