Nobody downloaded yet

Strategic Choice and Evaluation on Apple Inc - Research Paper Example

Comments (0) Cite this document
Summary
Apple Inc. Strategy Customer Inserts His/Her Name Customer Inserts Grade Course Customer Inserts 31 May 2012 Outline I. Introduction II. Best Value Discipline for Apple Inc. III. Generic Strategy IV. Grand Strategy V. Conclusion Apple Inc. Strategy Development Apple Inc…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER93.5% of users find it useful
Strategic Choice and Evaluation Paper on Apple Inc
Read TextPreview

Extract of sample
"Strategic Choice and Evaluation on Apple Inc"

Download file to see previous pages In this sense, the company cannot afford to relent on its path towards market domination because its rivals and new entrants can easily catch up and take over the market leadership position that Apple Inc. currently enjoys. This paper explores the three levels of strategy that the company can use to consolidate its position. The three areas of strategy include the identification of the best value discipline for the company, the best generic strategy option, and the most effective grand strategy that Apple Inc. ought to pursue. Value Discipline All companies usually choose between three broad value disciplines. This three value disciplines are operational efficiency, product leadership, and customer intimacy (Treacy & Wiersema, 1993). Operational efficiency refers to the ability of a company to provide a product without hassles and with minimal inconvenience to the customer. Usually, it calls for investment in powerful supply-chain management tools to ensure that there are no delays in the production process. Companies that attain efficient operations as a value discipline also tend to provide basic products made with little or no embellishments, and with a very small parts-count. They employ advanced levels of designed-for -manufacture concepts. In order to attain product leadership as a value discipline, a company must invest in advanced product research and development techniques because it requires that the company retain leadership in its ability provide new products for its customers (Treacy & Wiersema, 1993). The IT industry seems to require this as a basic value discipline because of the high rate of innovation in the industry. The amount of game-changing discoveries in the IT industry renders new products obsolete within a very short time. Thirdly, adopting customer intimacy as a value discipline calls for the use of personalized methods of production and marketing that aims at developing a sense of personal attachment with customers (Treacy & Wiersema, 1993). This approach works best for low volume and high margin products for the target market. The best value discipline for Apple Inc. is product innovation. This comes from the fact that Apple Inc. is an IT based industry dealing with personal products. The main competitive edge for companies producing IT devices for personal use is in the innovativeness of the products. Pursuing operational efficiency will limit the innovative edge that Apple Inc. enjoys because of the efforts it will divert to attain efficiency. On the other hand, Apple Inc. develops products for the mass market. It is very challenging to implement customer intimacy as a value discipline when it comes to productions for the mass market. However, there may be strategic benefits in pursuing a two-fold strategy both as a product leader and as an efficiency operator because Apple Inc. may not always be a product leader in the unpredictable IT industry. Product Innovation alone may also make it too expensive for Apple Inc. to return a profit because of the high cost of product development. Generic Strategy Porter identified three elements of generic strategy that informs the approaches organizations use to gain market share. In Porters model, the three strategies come from a matrix developed by comparing the scope of the target market with the source of advantage (Porter, 1980). In this sense, a company can pursue a strategy aiming for a niche market or for the mass market. In addition, it has to make a decision regarding whether it ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Strategic Choice and Evaluation Paper on Apple Inc Research”, n.d.)
Strategic Choice and Evaluation Paper on Apple Inc Research. Retrieved from https://studentshare.org/business/1451834-strategic-choice-and-evaluation-paper-on-apple-inc
(Strategic Choice and Evaluation Paper on Apple Inc Research)
Strategic Choice and Evaluation Paper on Apple Inc Research. https://studentshare.org/business/1451834-strategic-choice-and-evaluation-paper-on-apple-inc.
“Strategic Choice and Evaluation Paper on Apple Inc Research”, n.d. https://studentshare.org/business/1451834-strategic-choice-and-evaluation-paper-on-apple-inc.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document
CHECK THESE SAMPLES - THEY ALSO FIT YOUR TOPIC
Strategic Choice and Evaluation Paper
...?Chick-Fil-A: a comprehensive study Chick-Fil-A is one of the most popular and fast food chains in the nation that serves delicious chicken items. The chain has around 1500 restaurants located in 40 states. The franchise has the reputation of serving crispy chicken sandwiches with mouthwatering waffle fries. The company continues to grow and make its brand popular domestically. Since the opening of the franchise, it had dramatically increased its sales throughout each year.This paper will discuss the growth strategies of the corporation along with strengths and weaknesses of the organization. The Fast food industry is a very competitive industry in which customer service becomes a focal point. The organization has many...
5 Pages(1250 words)Essay
Strategic Choice and Evaluation
...?Strategic Choice and Evaluation Even if the establishment of the daycare facility is done in the most systematic manner and the planning stage is faultless, there is still the possibility of it encountering certain unforeseen problems. The analysis of the external and internal environments may be accurate during the time when the daycare facility is still on paper. This is because this may be solidly based on real conditions at the time. However, such conditions may change during the implementation of the plan or when the facility is already in operation. With a well-founded strategic choice though, the demand for necessary adjustments...
5 Pages(1250 words)Research Proposal
Apple Inc. Paper
...of the future. The company scenario planning has yielded good results for the company. The company’s long term strategic planning has made it the most sought after company by the customers. The company’s products are awaited with eagerness. Apple Inc’s unique and innovative products are the result of its long term planning. The iPod which is one of the largest selling products of the company has revolutionised the music industry. To further support it Apple Inc launched iTunes which gives the customers to download music for their iPods. Apart from scenario planning market research has also played an important role for the company in understanding the...
20 Pages(5000 words)Essay
Apple Inc.: Strategic Plan
...from companies such as Microsoft, Samsung, Dell, Nokia etc. This paper is written as a strategic plan for Apple Company. Organizational Analysis Strengths The key strength of Apple Inc. is its ability to innovate new products. Bordia, et al. (n. d.) mentioned that “The ability to define and develop new products and services and deliver them to market is the fundamental source of value creation in companies and an important enabler of competitive advantage” (Bordia, et al, n.d, p.1). At the beginning of 2000, Apple introduced a series of products such as iPhone, iMac, iPAd, iPod, iTune, iCloud etc. These “i” series products brought huge...
8 Pages(2000 words)Assignment
Strategic Choice and Evaluation
...?  Strategic Choice and EvaluationStrategic Choice and Evaluation Differentiating an organization from its competitors is a major issue for any organization. Strategic evaluation offers the initial point in the process of strategic management employed by an organization to assess and select the best organizational strategies that will separate the organization from its competitors in the sector. Leading organizations should select among a number of strategies to direct the activities of the organization, specifically when they are attempting to realize growth. In addition, an organization should contrast different strategies and settle on the most appropriate strategy that will go hand in hand with the objectives... and...
3 Pages(750 words)Essay
Strategic Choice and Evaluation - Apple
...? Strategic Choice and EvaluationApple of the of Introduction All business firms seek competitive advantage over their competitors. Competitive advantage can basically be of two types: low cost and differentiation (IFM, n.d.). When these competitive advantages are combined with competitive scopes, the three generic strategies are developed (Porter, 2008). These strategies are cost leadership, differentiation, and focus. The focus strategy can be classified into two sub categories, namely, “cost focus and differentiation focus” (IFM, n.d.). These strategies are adopted by the firm to achieve better performance help the firm to deliver a better than average performance....
5 Pages(1250 words)Essay
Strategic Choice and Evaluation
...?Strategic Management & Evaluation of Table of Contents Overview of Davivienda Bank 3 Alternative Growth Strategies & its Significance for Davivienda Bank 4 Grand Strategy 5 Generic Strategy 7 Best Value Discipline Approach 8 Recommendations of Strategies for the Improvement in Davivienda 8 Conclusion 9 References 10 Introduction Business growth can be referred as the increase in the business capacity, sales volume annually, production capacity, employment and various other business opportunities. The increase in business opportunities can not only be applicable to the existing organizations, but also to the novice companies. Factors that is instrumental for growth in the organization has a direct impact...
6 Pages(1500 words)Assignment
Strategic Choice and Evaluation Paper
...Hawaiian Airlines: Grand Strategy                 Hawaiian Airlines: Grand Strategy In Order to achieve the aim of reducing the airlines debt by 25% as well as achieving growth in a span of 5 years, a grand strategy that incorporates all the various sectors of the plan together will need to be developed (Debraj, 2008). This is to ensure that everything comes together in the long run and assists in maintaining the focus of the organization on the main objectives that they wish to achieve (Galor, 2005). The grand strategy can be described as the main plan that incorporates all the sub motives of the organization that are put in play so as to achieve the main objective. The most suitable grand strategy for Hawaiian Airlines... Airlines: Grand...
2 Pages(500 words)Essay
Strategic Choice and Evaluation
...All organization across the world develops strategic plans. They tactfully come up with the organization’s vision, mission, mandate and strategies that will help the organization meet the vision as well as the goals and objectives. Due to lack of strategic plan, many of these organizations end up in failure and that they cannot deliver the expected strategic results. In other cases, top management cannot even pinpoint the major reasons for such dilemma thus this research proposal paper helps bring out strategies that if undertaken will bring success to the organization. Execution of these plans by Merifashion could bring better results (Roberts, 2004). The senior management of Merifashion must pay close attention not only to its... ...
5 Pages(1250 words)Research Paper
Strategic Evaluation of Apple Inc
...Strategic Evaluation of Apple Inc. The Company and its Strategy Apple Inc. is one of the leading American multinational companies in California. It designs and develops computer software, online services and consumer electronics. The hardware products developed by the company include iPhone, smartphone, iPad tablet, Mac computers, smartwatch and media players that are portable. The consumer software of the organization includes iOS operating systems, web browsers, iTunes media player, etc. The company was established in 1976. It is the largest IT Company in the world with respect to its revenue and total assets. It is also the third...
10 Pages(2500 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Let us find you another Research Paper on topic Strategic Choice and Evaluation Paper on Apple Inc for FREE!
logo footer
Contact us:
+16312120006
Contact Us Now
FREE Mobile Apps:
  • StudentShare App Store
  • StudentShare Google play
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • Miscellaneous
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us