Nobody downloaded yet

CS 4 - Strategic Choices - Essay Example

Comments (0) Cite this document
Strategic choices Name: Instructor: Task: Date: Coca-cola Revision of the strategic choice Coca-cola is a beverage company that spreads out in several countries. The beverages range entails juices, soft drinks, coffee drinks, water and energy drinks. The most popular brands entail soda beverages such as coke, sprite, fanta and their affiliates…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER94.6% of users find it useful
CS 4 - Strategic Choices
Read TextPreview

Extract of sample "CS 4 - Strategic Choices"

Download file to see previous pages This forms the principal guideline of Coca-Cola whereby it designs its company activities to suit the income and preference changes in the market. It is essential to note that Coca-Cola serves various ages of individuals: Both the old and young person’s utilize the brand. Coca-Cola is widely spread around the world. The activities of Coca-Cola transcend bias even in low-income countries. The countries, under Coca-Cola service stretch from USA, Canada, Europe, Asia and Africa. The company’s headquarters manage a global channel of distribution. In turn, it produces diverse brands out of the traditional domain of soda brands (Hirschey, 2008). Additionally, Coca-Coca integrates its activities in customers, employees, partners and its leadership. As for the partners, the company’s mission regards linking customers, suppliers and the company in a competitive network of entities. Coca-cola, as well, strive to a socially just society through participation in world concerns and other community’s issues. These community’s issues regard water, sanitation and hunger. Revision of SWOT analysis This regards the strength that Coca-Cola possesses in the beverage competition. In close relation to this, SWOT analysis addresses the loopholes to achieving an edge in beverage market. In addition, it addresses challenges and inevitable threats it faces from the markets and competitive field. The company possesses notable strengths. To begin with, Coca-Cola shares a long history of serving the beverage world. This is contrary to companies that feel out of the competitive field. Each emerging generation of customers are willing to identify with the brand. The brand name is a robust force that traverses across groups and countries. This help in the fact that individuals can easily relate to the brand without relating the same to a specific group’s link (Inkpen & Ramaswany, 2006). The company utilizes an effective advertising method of various types to harness customer base. The company faces a weakness of offering almost similar products just as other beverage companies. Despite its strength, the brand loses out to other popular brands such as Pepsi. Additionally, the company faces the weakness of offering products that medical expertise has analyzed to contain harm to individuals. The larger the quantity of such products, the more risky it becomes to consume. The opportunities for Coca-cola are notable. To begin with, the company can collaborate with other brands to produce different goods. This will serve to minimize anti-market campaigns and competition. In addition, the brand can engage in production of healthy products. The company can also establish a unique taste in their beverages to edge themselves out of the brands such as Pepsi. The company’s threats regards protective measures from other countries. This relates to tariffs and policies. In addition, its expansive activities face the challenge of political instability in some of its operation countries (Kapferer, 2012). Strategic choices Coca-Cola has several strategic choices that build on its core strategy of diversity in service. Coca-Cola literally expands into new market territories. The main method it employs to achieve this means of distributive properties. Despite the fact that Coca Cola’s headquarters are in Atlanta, the company owns bottling companies in several countries. The benefit as regards to this strategy relates to ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
(“CS 4 - Strategic Choices Essay Example | Topics and Well Written Essays - 1000 words”, n.d.)
Retrieved from
(CS 4 - Strategic Choices Essay Example | Topics and Well Written Essays - 1000 Words)
“CS 4 - Strategic Choices Essay Example | Topics and Well Written Essays - 1000 Words”, n.d.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF CS 4 - Strategic Choices

Strategic Management Process CS 1

...?Strategic Management Process CS Table of Contents Table of Contents Executive Summary 2 Introduction 3 Critical Analysis of the Mission, Vision and Values 3 Mission 3 Vision 4 Values 4 Conclusion 5 Reference 6 Executive Summary The report analyzes the need of formulating a sustainable strategy for a company. Mission, vision and value statements are important as it represent the company objective and culture in front of the world. The statements of Coca-Cola Company have been analyzed in this report. It has been found that the company is justifying the stakeholders’ interest through the statements. But there is a need to emphasize more on employee satisfaction in the...
4 Pages(1000 words)Essay

Strategic Choices

...strategic options, although there are various approaches to achieving these strategies employed by different firms. They are: • Cost leadership • Differentiation • Niche focus • “Preemptive move (or first-mover advantage)” (Strategic Management, Module 4 – Background, Strategic Choices) SWOT Analysis Using Porter’s Five Factor Model:       Low cost Differentiation       Focus   Preemptive Strengths- Power of the buyer.  Capability to cut cost in retaliation deters possible entrants.  Customer faithfulness can dishearten potential entrants.  Focusing builds up core competencies that can perform as an entrance barrier  Power of the buyer through the...
3 Pages(750 words)Term Paper

Strategic Management: Strategic Choices

...?Introduction From a local Japanese company, Toyota has emerged as one of the world’s largest car manufacturer with production, operations and sales all over the globe – a truly giant multinational organization. Although the Japanese has been known for its discipline and industry, the success of the company can be attributed more to the business strategies it has developed and implemented over the years. In fact, a discussion of Toyota’s strategies has become a common staple not only for aspiring business and management students but also for professionals across the business spectrum. Business Strategies Toyota’s business strategy can be perceived to contain four ingredients: innovation, localization, mass production efficiency... From a...
4 Pages(1000 words)Essay

Strategic Management: Strategic Choices

...? Strategic Management: Strategic Choices Training and Doctrine Command (TRADOC) Mission of TRADOC Training and Doctrine Command (TRADOC) mission is to develop the soldier, train and educate the soldiers, the leaders and the civilians; supports unit training, designs, integrates and builds a versatile mix of formations, capabilities and equipment in order to strengthen the US Army (TRADOC, 2012). Strategic choices by TRADOC The TRADOC Strategic plan has three strategic choices which provide as organizing constructs for main objectives and tends to support the achievement of the strategic objectives and execution of mission and role of the Army trainer leading to change in the Army. Therefore, the three strategic options for TRADOC... ,...
3 Pages(750 words)Essay

Strategic Management: Strategic Choices

...been evolved by Hurd which ensures that the focal point is growth. The structure simultaneously sustains the core business. All this should be carried out with attitude. Along with this, it has also reorganized worldwide marketing for enhance attention on crucial vertical industries: Finance; CME Communications, Media, and Entertainment (formerly Telco); and Emerging Markets. Although the centralized organizational structure is adopted by Hurd to implement his vision and strategic choices yet it is strongly directed from the center to control the activities. This made the HP particularly strong. From the viewpoint of Hurd, decentralized corporate structure would be helpful for coming up with winning...
4 Pages(1000 words)Case Study

Strategic Management: Strategic Choices (business)

...not believe in market research or the competitive analysis, it simply focuses on being the best in its own way. This is achieved by empowering its best employees which as per them is the creative’s team. It provides best possible environment to the creative’s group so that they can come up with extraordinary ideas away from external distractions. However these ideas are not shred with rest of the teams’ instead only with top executives who decide whether to go with it or discard it. Along with corporate culture strategies, there are product strategies which are not ignored. Till 3-4 years ago, Apple used to launch just the electronic device which caused compatibility issues, however now they launch a bundled package...
3 Pages(750 words)Essay

Strategic Management: Strategic Choices(slp)

...-Cola is the increased number of Hispanic population thus resulting to a higher demand for the company products. The company addresses the high demand by lowering its prices. Plumb (2009) argues that Coca-Cola addresses the stiff competition by lowering its prices. This has made the company to attract new customers and maintain the loyalty of the existing customers. From Module 4 SLP I have learnt that for a company to be successful especially in the current business arena, it is imperative for managers to adopt effective strategic choices. This will not only make a company to attain a competitive edge, but also it result to more customers and high sales. Conclusion From the above...
2 Pages(500 words)Essay

SLP 4 - Strategic Choices

...development Focus Firm Infrastructure Inflation (Economic factors) Technology development In Bound Logistics Preemptive Population Growth Rate Service Outbound Logistics Service According to the website ( the activity of attaining competitive advantage in business requires total utility of both resources and labor. The investor should choose the right technology while taking optimum use on cost advantage and product differentiation. This will enable the firm to attain maximum competitive advantage through deliverance of maximum utility to customers with the least possible cost. 4. A. According to the website From PEST analysis automation of the main...
2 Pages(500 words)Essay

CS 1 - Strategic Review XCG

...such as Vonage, Shaw and Verizon. It is the low cost solution for all international calls. 2. The set up of Skype’s infrastructure is simple and fast. 3. eBay owns Skype which is that largest company that has mass resources. 4. Payment mechanism is easy as it uses secure and familiar service of PayPal. 5. The number of Skype users has increased at an accelerating rate and it continues to rise with the same trend in future. 6. Skype is available in twenty-seven different languages and even has specification of area code and country for selection of phone numbers. 7. Skype has even received awards for product safety as its products are free from any kind of viruses and other forms of malware. Weaknesses of Skype Skype has...
6 Pages(1500 words)Essay

You have 4 choices

... Annotated bibliography: What identity factors (factors such as race or socioeconomic status) restrict access to cancer prevention, diagnosis or treatment? Ronda C. Talley, Ruth McCorkle and Walter F. Baile, Cancer care giving in the United States [electronic resource]: research, practice, policy. New York: Springer, 2012. The authors in this book describe cancer as a disease that needs to be looked up closely, and there should be a number of ways in which cancer can be prevented. The authors have also discussed the various factors that affect cancer prevention, diagnosis and treatment. Some of the various factors include factors such as the race, social and economic status and also in some sense the political status. Ethnicity... Annotated...
2 Pages(500 words)Annotated Bibliography
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Essay on topic CS 4 - Strategic Choices for FREE!

Contact Us