Nobody downloaded yet

Innovation at Marks & Spencer Food Store - Case Study Example

Comments (1) Cite this document
The author of this case study "Innovation at Marks & Spencer Food Store" touches upon the business strategies of Marks and Spencer Plc. commonly known as Marks and Spencer which is one of the largest food companies and retail clothing company in the United Kingdom…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER95.6% of users find it useful
Innovation at Marks & Spencer Food Store
Read TextPreview

Extract of sample "Innovation at Marks & Spencer Food Store"

Download file to see previous pages Marks and Spencer Plc possesses 360 franchised stores, wholly owned and partly owned stores in 42 territories across the Middle East, Europe, and Asia. At Marks and Spencer, customers shop through stores, phone as well as online. (Reuters, n.d.) According to the predictions of IGD, the size of the value of the online food and grocery stores will get doubled in 2014. It has been forecasted that the annual growth rate of grocery stores will get three times faster than the wider grocery market. With the penetration of internet and rising familiarity with broadband, the value of retail websites and online services will get enhanced. The online world is now increasingly influencing the decisions of shoppers. (IGD, 2009) Types of Innovation Innovation generally lies in the eyes of the beholder. What may be innovative for one person cannot be innovative for others? There are many different types of innovations which company opts. The basic structure of innovation revolves around one of the following or all of the following. It includes: Product Under this category, the organization usually changes the products or services they offer to their customers. Any modification, alteration, variants, etc. come under the head of innovation in the product category. Process Under this head, companies usually change the way they create or deliver their products. This includes value addition. Positioning For positioning innovation, companies change the context in which the specified products has to be communicated or framed. Paradigm Shift Paradigm shift refers to changing the mental modes of customers by providing other innovative ways of using the products. Paradigm shift usually shifts the perception of customers towards a certain product. (Innovation, 2005) Marks Spencer Food Store Apps Several applications have been developed for a smartphone these days. Some of them have become so successful and useful that users consider them as an integral part of their lives. Great deals of applications have been developed for facilitating shopping at grocery stores. According to recent research, Americans spend millions of dollars each day in grocery shopping. Due to such a huge market of grocery shoppers, the type of application which needs to be designed must be the one which can facilitate shoppers in shopping for groceries. The type of innovation which has been selected comes under the head of “Process”. Innovation in Apps for Marks and Spencer Food Store Apps, which are to be designed for Marks and Spencer Food Store possess some innovative features which would help the shoppers in making it convenient to shop for groceries. The innovative features of apps include: By using this App, one can save money at the grocery store; humans spend a great amount of money on the products related to food. This often affects the budget. Spending hundreds or thousands of dollars on food items raises the concern of budget. Without having a shopping list, one can be prone to buying on impulse which leads to buying unnecessary stuff as well. By this app, shoppers can prepare a list of items along with their prices and can select accordingly. Buying local food; this feature will help in buying fruits and vegetables from local farmers which will not only reduce cost but will also be good for health. (Gamm, 2010) Coupons offered; by using this app, customers would need not to clip coupons from newspapers. Instead, a feature of this app would help in providing coupons available on some products. ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
(“Innovation at Marks & Spencer Food Store Assignment”, n.d.)
Retrieved from
(Innovation at Marks & Spencer Food Store Assignment)
“Innovation at Marks & Spencer Food Store Assignment”, n.d.
  • Cited: 0 times
Comments (1)
Click to create a comment or rate a document
tara73 added comment 15 days ago
Student rated this paper as
This document saved me today. I liked the content. It was very useful for my business course.

CHECK THESE SAMPLES OF Innovation at Marks & Spencer Food Store

Marks and Spencer

...and stakeholders regarding the same, the company switched to cardboard sandwich boxes as well as recycled plastics to reduce environmental degradation. The company also responded to customer requests for demarcating healthier foods by 2006. If performance indicators are considered, every component of the waste reduction process underlying Plan A is either on plan or had been completed by 2010. If the performance of the overall sector is measurable in terms of the volume of waste reduction, then there had been an improvement of 12% in it between 2008-09 and 2009-10. Stakeholder Inclusiveness: Marks and Spencer claim to be rigidly aligning to stakeholder demands, which have driven them to...
9 Pages(2250 words)Essay

Marks and spencer assignment

...?Marks & Spencer: Introduction Marks & Spencer came into existence on 28th September 1884 (Corporate, web). Aggregately, operating with more than 600UK stores, and serving more than 21 million customers each week, M&S has employed more than 75,000 people in more than 41 countries. Also, the sale of food accounts for 51% and 49% of remaining revenue comes from the sale of clothing and home products. Investment in subsidiary and associated companies are accounted for in the non-current assets portion of statement of financial position. In the consolidated statement of financial position of M&S, the company have many subsidiaries or associate companies. However, when the consolidated cash flows are analysed, they reflect ‘acquisition... of...
8 Pages(2000 words)Coursework

Marks and Spencer

...?(your Case Study: Marks and Spencer, Ltd. (A) Case summary Marks and Spencer, Ltd., (M&S) has recorded consistent pattern of growth in its operations over the long period of its history and more specifically, during 1981-1988. However, the firm faced significant challenges throughout the 80s due to many factors like poor show of its own brand in the Canadian operations as opposed to its other local brands viz., Peoples/D’Alliard’s, failure to reach profitable customers in France, and the need to refurbish stores across UK for greater customer satisfaction. Its strategies in UK revolved around a) supply management b) brand power c) customer orientation...
2 Pages(500 words)Essay

Marks & Spencer digital store overhaul. Marketing Week. Retrieved from Data Monitor. (2007). Whole Foods and Marks & Spencer case study. CSCM0117/ Published 03/2007 Retrieved from Ebsco Host M&S. (2013). The Whole Store in Your Pocket. Retrieved from McDonald, G. (Feb. 1, 2013). Marks & Spencer launches digital lab to fuel multichannel growth. Retail Week. Retrieved from
6 Pages(1500 words)Essay

Marks & Spencer

... type provides specific advantages to deliver customer satisfaction. The new plan proposed by management team suggests "in order to be more customer oriented, some stores in big cities will be opened 24 hours per day" (Marks and Spencer PLC. Case study n.d). One way in which M&S can deal with the low quality problem was to centralize their administrative activities and consolidate their supply-chain management. M&S will succeeded in reducing costs in the next few years of the decade by improving its ordering and supply control systems. It can be seen to encompass both the value delivered to the customer by the supplying organization, and the value received by the supplying organization from the customer (the return on investment... ...
11 Pages(2750 words)Essay

Marks & Spencer plc

...Strategic Management Introduction Marks & Spencer is one of the UK's foremost retailers of clothing, foods, home ware and financial services, boasting a weekly customer base of 10 million in over 300 UK stores. Marks & Spencer operate in 30 countries worldwide, and has a group turnover in excess of £8 billion. It has specific values, missions and visions. It’s main vision is ‘to be the standard against which all others are measured’, it’s main mission is ‘to make inspirational quality accessible to all’, and it’s main values are quality, service, innovation and trust. ( By the end of 1998...
14 Pages(3500 words)Research Paper

Marks & Spencer

...Marks & Spencer Group Plc is one of the UK's leading retailers of clothing, foods, homeware and financial services. It holds lading position in the UK for stylish clothing sales. For instance, Marks & Spencer sales during last quarter of 2005/2006 financial year exceed all experts forecasted. Sales volume of shops, working not less than a year, increased for 6,8% for the quarter, ended on the April, 1 while analytics forecast was about 3,2%. Surely, this company website strongly helps to increase sales and to keep the customers loyal. Everybody knows that retail is one of the most competitive economics sector. Shops, marketplaces, boutiques, super- and...
6 Pages(1500 words)Essay

A report about marks & spencer food

...and gradually spread across diverse locations and soon became a household name. Within 125 years of its operations Marks and Spencer has became one of the leading brand names in UK catering to changing tastes and preferences of their consumers. The competitive retail industry landscape has provided the company with the expertise to devise managerial strategies that help in retaining a healthy market share and ensure the return of customers to their stores. The company has improvised its strategies in tune with changing times and introduced new brands and divisions in the retail market segment. The food division is one of the launches that have earned the company a good...
26 Pages(6500 words)Essay

Outlook report for Marks & Spencer

.... Moreover, the increasing demand of consumers fully cooked or partially cooked food has appeared as a major opportunity for Marks & Spenser. The other food retailers such as Petrol forecourt have expanded their business operations by developing c-store formats.2 Moreover, the recession and the booming inflation have a very significant impact on consumer behavior. During the last few years, the consumers have been switching to the private labels. This behavior of consumers have affected the food business of Marks & Spencer, therefore, the company could not expand its market shares in the UK market. Since, the consumers are trading down to value ranges therefore; grocers are also investing in lower price point product-development... for...
10 Pages(2500 words)Essay

Marks & Spencer

...I. Part Marks & Spencer A. Introduction This paper aims to critically evaluate Marks & Spencers choice of scheme for returning cash to its investors. In 2002, in an effort to reorganise its capital structure, the company has given back the £2 billion to its shareholders by issuing 17 new ordinary shares per 21 current ordinary shares that an investor holds, as well as an equivalent B share for every ordinary share that an investor of Marks & Spencer holds. The choice of scheme is evaluated as an alternative method of distributing cash to its investors as compared to more traditional methods such as the traditional share repurchase and...
12 Pages(3000 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Case Study on topic Innovation at Marks & Spencer Food Store for FREE!

Contact Us