The researcher of this current study looks into the main goal of a business that is to create a market for its products and/or services which will produce substantial income to cover the expenses enough to fund the continuation of its production. …
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This essay discusses that a number of challenges await a business that aims to conquer the international market. One of these challenges is the existing global trade in a particular location. Global trade has existed since the forefathers of the present generation embarked on a quest to look for new places to offer the products that they had to offer. From the finest spices and ingredients, global trade that occurred during the earlier centuries also offered the finest materials and jewelries and even human labor. The international market has already been penetrated by merchants long before the New York Stock Exchange was established. Local businesses have organizational structures that deliberate to be able to achieve holistic goals. There are also instances that the members of the administrative assembly could either be friends or relatives. A member of the organizational structure can personally talk or approach another if there are certain issues needed immediate attentions. Communication is a breeze since it is being carried out on a timely manner and the message or the instruction is carried out with supervision. This type of interaction does not materialize in businesses in the international market. Though these international businesses have a local organizational management that looks after the status of the business in the local market, there is an office considered as the headquarters for each of these companies that will look after satellite offices strategically disseminated in various locations worldwide. There are memoranda or circulars that these headquarters will circulate to satellite locations which may not benefit a particular satellite office. Either local management of the affected office will make amends regarding the order or the directive will be disregarded and not be fully implemented (Howes & Tah, 2003, pp. 181-200).
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