This report studies Pizza Hut in the United Kingdom in its current and future strategic development. It focuses on identifying and enhancing its organizational policies, procedures, and working practices…
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2002 Tricon Global becomes YUM! Brands Inc. The Quad Pizza is launched in the UK. Pizza Hut opens its 500th restaurant. A & W and Long John Silver’s join the Yum brand. 2001 Pizza Hut begins a franchising programme with its delivery stores 2000 Pizza Hut introduces The Edge, a thin pizza with toppings all the way round the edge 1999 Pizza Hut has over 400 restaurants, employing 14000 people. The Italian Pizza is launched in the UK 1998 Pan Pizza is relaunched as Grand Pan in the UK 1997 PepsiCo decided to focus on their (sic) drinks business. As a result, Tricon Global Restaurants is born, creating the largest restaurant brand in the World. Tricon became the partner company with Whitbread. The Sicilian Pizza is launched in the UK. There are 277 restaurants and 100 delivery stores in the UK 1995 Stuffed Crust is launched in the UK 1994 10,000 Pizza Huts are open world-wide 1993 There are 300 restaurants and delivery stores in the UK 1992 There are 9000 restaurants in 84 countries 1990 Pizza Hut reaches Russia. In the UK there are now 200 restaurants 1989 The first restaurant is converted into a Restaurant Based Delivery store 1988 The UK’s first delivery unit opens in Kingsbury, London 1987 An average of one restaurant opened each week in the UK 1986 100 restaurants in the UK and 5000 world wide 1984 50 restaurants so far in the UK 1982 UK joint venture commences between PepsiCo and Whitbread 1980 Pan Pizza Introduced 1977 PepsiCo buys Pizza Hut 1973 Pizza Hut goes international with restaurants in Japan, Canada & England. The first UK Pizza Hut opens in Islington, London 1972 1000 restaurants are open throughout the USA 1958 Frank and Dan Carney open the first Pizza Hut in Wichita, Kansas.”’ (www.pizzahut.co.uk). As part of a consortium, Yum! Brands,...
In recent years, the economic downturn in the world has impacted the restaurant industry. Thus, quick and cheap service restaurants like Pizza Hut cater to the needs of pocket tight consumers by offering quality food with a wonderful dining experience. As a national and international brand name, Pizza Hut maintains its position as the leader in the pizza industry, providing great food at reasonable prices. Moreover, it offers new tactics to retain and enlarge on its market share among its customers. In addition, through effective advertising and marketing strategies, it maintains a reputation of brand recognition (www.pizzahutfranchise.com). At Yum! They have developed a growing international dominance by emphasizing four major business strategies: 1). promote industry-leading, long-term franchise and shareholder value; 2). design dominant brands in China of every major classification; 3). encourage forceful global development and establish powerful brands; 4). significantly enhance U.S. brands in returns, consistency, and positions. Its focuses on four principal strategies as pictured below:
In addition, Yum maintains reliable figures of achievement in 2010 with 17% Earnings Per Share (EPS) growth. This commercial success underscores the fact that Yum has obtained at least a 13% percent growth for nine consecutive years, which surpassed its 10% EPS growth expectations. Moreover, for that year alone, it established almost 1,400 new restaurants on the international scene. Significantly, Yum has retained its Return on Investment Capital (ROIC) of 20%+ and still is the market leader in the industry.
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“Pizza Hut Franchise Essay Example | Topics and Well Written Essays - 4000 Words”, n.d. https://studentshare.org/business/1390404-negotiated-learning-experience.
This paper is organized according to the following themes: introduction, methodology, main body, summary, recommendations, statement of cost, savings, efficiencies, etc., reflections on the project, references, and appendices. The paper‘s purpose is to analyze the efficiency and/or effectiveness of Pizza Hut with a view to its enhancement.
Pizza Hut Trainee Operations Manager 12 month plan. Pizza Hut is a chain of restaurants and franchise that sells different types of pizza such as salad, side dishes, pork fillings, cheddar cheese, sausages, beef, buffalo wings and breadsticks. It was established in 1958 and is headquartered in Kansas.
In this regards, firstly the report conducts a situational analysis that focuses on the market trend, the product range, the customers and also the competitors of Domino’s. Apart from this, a SWOT analysis and PLEST analysis is also conducted. The situation analysis reveals that the pizza market of UK is quite booming and there are huge demands for different types of pizza such as microwaveable and gluten-free pizzas.
Pizza Hut has introduced itself as a uniquely different food restaurant from other traditional Pizza restaurants all around the world. Pizza Hut offers a long list of different pizzas with a variety of other food items
Vocelli Pizza is a renowned company in the hospitality industry. The company operates in United States with company outlets in Columbia, Maryland, Pittsburgh, Ohio among other states. The company is among the top 100 food companies, which offer quality food in America. The company was initiated in 1988 with an outlet in Pittsburgh.
“Mega Brand” by the Advertising Age magazine and has been named three times by Pizza Today, a leading pizza publication, as the “Chain of the Year” (Dominos IP Holder LLC , par 3). Domino’s product line includes Crunchy Thin Crust, Ultimate Deep Dish and Classic Hand
The UK pizza market is dominated by Pizza Hut, which has delivery and restaurant operations; and Domino’s that mainly runs a home delivery operation. Domino’s commands at least 26% of the UK pizza market share, compared to Pizza Hut that possesses 25% of
This makes the different companies within the industry to employ distinct marketing strategies to appeal to the customers. The UK fast food industry is worth £40 billion and is anticipated to increase by 19% by 2018. The primary companies in the industry include KFC,
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