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The Documentary Mondovino - the Propaganda Model of Globalization and Food Industry Cutting the Economic and Political Benefits for Farmers - Movie Review Example

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The review "The Documentary Mondovino - the Propaganda Model of Globalization and Food Industry Cutting the Economic and Political Benefits for Farmers" highlights that corporations are taking over the food industry with unhealthy foods.  At the same time, farmers and those producing richer foods don’t have the ability to compete…
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The Documentary Mondovino - the Propaganda Model of Globalization and Food Industry Cutting the Economic and Political Benefits for Farmers
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Download file to see previous pages Each of the new regulations that are being created is posing questions to those that are in society over the ethics of a business as well as whether the way in which businesses are focusing on the food industry is ethical.  The actors show that the Propaganda Model is one of the ways in which the food industry is being harmed.  The associations which are now being questioned affect farmers, businesses, and society at large, specifically because of the corporate industry of wine and food.

Wine is Dead
The main phrase that is noted in MondoVino is “wine is dead.  Not only wine but also cheese and fruit” (Nossiter, 2004).  The main aspect which is being considered comes from the winegrowers of France and Italy, all of which have created rich tastes in wine.  The process which is used for making the wine is based on extensive ways to make sure that everything is perfect with the wine, from the texture and color to the taste.  This process is followed by the grapes and the farming process having a specialized taste, specific to the land in which it is grown.  The wine-growing industry that is represented through the several vignettes in this documentary shows that the concept of winemaking and mixing different recipes is also an art and is done to assist in an enjoyed taste within society (Nossiter, 2004). 

The phrase that wine is dead is one that is introduced into the film specifically because of the building into globalized industries and the new industries in food that are taking over.  Corporations that are a part of the food industry are using chemical induced foods as well as false types of mixtures to produce a similar taste to foods.  While the process is known to offer something similar to the wine or other foods, the food is often induced with chemicals and doesn’t have the correct taste to it.  Winegrowers and other farmers understand that the ability to have food which can be enjoyed, as well as natural recipes that are designed to have specific and distinguished tastes, is beginning to disappear.

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