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DC-Batman - Case Study Example

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Over the years, it has undergone extensive rebranding to attract market and to better portray its products. DC refers to Detective Comics, a brand renowned for its…
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DC-Batman CASE STUDY
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DC-Batman

Download file to see previous pages... All products under this conglomerate bear this brand. To some DC may be referred to as the home of the “superstars” as coined in the 1974 logo or of heroes.
Among its most featured productions’ are superman and batman. For the purpose of this assessment, we will focus on batman in the comic, movie and animation platforms. These three platforms provide the chronology in the making of the batman character ever since its inception in 1939 by its developer Bob Kane with the help of his writer Finger among others. The success of the batman franchise is unprecedented with it appearing in many platforms i.e. comics, television series, movies, books, animated series among others. Batman revolves around a caped vigilante who fights crime and evil in his city. The comic, the movie and the animation all follow this storyline and strong links can be found to relate the three platforms. Criticism about the divergence of the numerous platforms in the depiction of the batman character is common. The result of the cross media presentation on acceptance and relationship of fans is a matter of interest. The relation of current productions to the original 1939 comics is of interest.
Batman is a fictional story created by Bob Kane and Bill Finger. The mystery man, based on Da Vinci’s ornithopter was a mortal vigilante in contrast to the superhuman superman (Chris and Scott 2009, 9). With the success of the superman comic, Kane in 1939 conjured a hero to rival superman. Initially, Kane wrote humour stories for Iger Publication Concern and Eisner. There after he joined National Comics. The concept of a heroic figure clad in sinister costume that ironically resembled that of a villain was drawn from McCullys “Zorro” and Walter Gibsons “The shadow." Kane cites the mask of Zorro as an inspiration to formulating Batman. Other films mentioned as progenitors of the batman franchise are, the 1930 film “Bat whispers” from which the idea of the bat motif was adopted and ...Download file to see next pagesRead More
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