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February 24, Comments on PowerPoint that discussed Hulu: I liked that the presentation had numerous related images or pictures. These pictures helped understand the kinds of content that Hulu has to offer.The history is helpful in showing how Hulu is promising enough as a business venture to attract established companies. For instance, it had partnerships with Disney, BBC, and Warner Music.The revenue structure is clear in showing varied sources of revenues, including commercial advertisement revenues and subscription.
There is missing information on other potential revenues that may have been missed, such as licensing of the show titles and characters as brands in products.The presentation can expand on the products by explaining the possible differences between original and exclusive series. It would help to also provide estimates of audience percentage to know if which among the originals and exclusive series are doing better.The presentation can also expand on the future plans of Hulu. It will be interesting to know where they plan to expand and their future projects and programs.
Comments on short paper that discussed Hulu:I liked that the paper provided a short history of Hulu because it provides information on its initial partners and development. It is exciting to know that Hulu attracted a number of large multinational companies as distribution partners. Hulu must have had a promising system and content to attract these companies.There is missing information on why key people left Hulu, including one of its creators and top executives. They must have left because of management or strategic differences, which would be interesting to know.
There is missing information too on how original Hulu content is doing compared to distributed content. I would like to know if the original content is doing better, which means that the writers and directors are quite good.It is good to know that Hulu has a distinct advantage of exclusive international distribution agreements. It means that it has something different that other competitors do not have.The paper can expand on the top content titles and why they are doing so well. This can say something about the market segment of Hulu.
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