StudentShare
Contact Us
Sign In / Sign Up for FREE
Search
Go to advanced search...
Free

SWOT analysis - Assignment Example

Comments (0) Cite this document
Summary
The site has seen the number of tourists increasing since 1991 when it was closed as a prison and turned to a museum. Fremantle prisons have various sites where tourists can visit and…
Download full paper File format: .doc, available for editing
GRAB THE BEST PAPER91% of users find it useful
SWOT analysis
Read Text Preview

Extract of sample "SWOT analysis"

Strengths Fremantle prison is a tourist attraction for many tourists both international and local. The site has seen the number of tourists increasing since 1991 when it was closed as a prison and turned to a museum. Fremantle prisons have various sites where tourists can visit and experience different types of views including underground cells, which make the site unique and attractive (Chasse 2011). The prison is located at the tourist attraction centers with various sites for tourist like Roundhouse, Fremantle markets, Perth old public building, WA Maritime Museum and The South Terrace cappuccino strip (Ashworth, et al 2004). The site can be easily accessed by road, boat or rail any time by tourists or any interested individuals. The numbers of tourist frequenting the sites are many with registration of up to 150,000 in the years 2006 and 2007 (Elspeth and Leanne 2001).
Weaknesses
One of the main weaknesses found in the site is that it has to use the fee paid by tourists for maintenance of the prison, for example, the fee will be used to reconstruct and paint old building to last long. This means that low turnouts due to various factors would reduce the efficiency of the site. Additionally, the heritage site does not have enough parking area for buses and small cars forcing tourists and visitors to park their cars in town before accessing the site. The site is also not clear of sharp and dangerous objects tourists (Tours n.d).
Opportunities
The biggest opportunity for the Fremantle area is that it has various industries with different economic effects and different lifestyles caused by different structures such as entertainment. The proprietors can also improve ways of accessing the site with the use of available materials on archives and tourism guides available online (Kumar 2008).
Additionally, Fremantle prison is integrated as one of the world heritage sites; the site was nominated by the Australian government as Australian Convict sites making the only heritage sites in Western Australia (Chassé 2011).
Threats
The threat to the existence of the heritage site is that minimal accommodation is available in the area, thus forcing visitors to look for accommodation elsewhere making them visit the site less number of times (Tours n.d). Another threat is that there is no clear investment for services to be provided to visitors. There are competitions from other heritage sites within Fremantle city
References
Ashworth Susie, Turner Rebecca and Egger Simone. 2004. Western Australia. Australia: Lonely Planet.
Chassé, Sonia. 2011 Conference proceedings world heritage and tourism : managing the global and the local, June 2-4, 2010, Quebec City, Canada: Presses Université Laval.
Frew Elspeth and White Leanne (ed).2001. Tourism and National Identity. New York: Taylor & Francis.
Kumar, Kapil, 2008.The convict heritage tourism: a case study of Fremantle prison, Australia, New Delhi, India: Indira Gandhi National Open University.
Tours (n.d),welcome to Fremantle prison, viewed on 13 October, 2013, on < http://www.fremantleprison.com.au/VISIT_US/TOURS/Pages/default.aspx > Read More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“SWOT analysis Assignment Example | Topics and Well Written Essays - 250 words - 2”, n.d.)
Retrieved from https://studentshare.org/tourism/1623497-swot-analysis
(SWOT Analysis Assignment Example | Topics and Well Written Essays - 250 Words - 2)
https://studentshare.org/tourism/1623497-swot-analysis.
“SWOT Analysis Assignment Example | Topics and Well Written Essays - 250 Words - 2”, n.d. https://studentshare.org/tourism/1623497-swot-analysis.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF SWOT analysis

SWOT analysis

...?Based on facts presented in the case, perform a SWOT/TOWS analysis on Amazon.com SWOT Analysis: Strengths Amazon.com has the great advantage of being a market leader. It has a huge range of products. It has relatively low running costs because it does not maintain any shops. Amazon.com has patented leading edge customer care technology. Weaknesses . The huge range of activities brings a risk of the company being overstretched and losing focus. There are potential quality control problems with so many partnerships. Opportunities The market for new electronic and software products is still growing, with new products arriving all the time. More people of all ages are becoming familiar with computers. New platforms like cell phones and tablet...
2 Pages (500 words) Essay

SWOT Analysis

...Strength, Weakness, Opportunities and Threat Analysis Smith & White Corporation Strengths: Unified brand Diverse product line including lawn and garden tools, kitchen appliances in addition to power tools Unified strategy across all product lines Brand equity built and maintained through massive advertising Large retailers like Big Boxes stock S&W products due to high consumer demand Dominant position in markets across nations Weaknesses: Old manufacturing plants leading to greater costs High cost of labour No clear delineation between professional and consumer tools Negative feelings on the part of distributors because of abuse of market position by S&W Huge size causing slow reaction to market changes Not expanding into newer areas...
5 Pages (1250 words) Assignment

Personal Choice: A Comparative Analysis

Published in 1915, the poem’s elements of individual freedom and choice owe much to the nation’s foundational thought that can be traced from Thomas Jefferson to the very core of Ralph Waldo Emerson and can even be seen to embody a European existentialistic spirit. Today, Frost’s poem represents us all, whenever we face the diverging paths in our own lives.

The essential symbolism behind The Road Not Taken is the freedom of choice. Frost advances this metaphor by comparing the decision-making process to, “Two roads diverged(ing) in a yellow wood.” It’s notable that Frost uses the ‘roads’ for his symbolic task over the perhaps more clichéd choice of ‘paths&rsqu...
10 Pages (2500 words) Case Study

Analysis of Psychology Case

Anita’s thoughts are deeply influenced by her childhood memories of her sister’s depression and her parents’ opinion on the possibility of hereditary depression. But Robbins makes clear that clinical depression faced by a family member may lead other close relatives to face the same disorder (Robbins, 2008, p.47). In this case, Anita’s judgment on this problem is influenced by the foretold context choice. Anita’s thinking process, including ‘Framing’, ‘Availability Heuristic’, ‘Confirmation Bias’ and ‘Belief Perseverance’ will contribute to her belief. For Anita, there is no other choice to select or no other frame to replace the existing frame of events...
6 Pages (1500 words) Assignment

Motivation Concepts Table and Analysis

The organizations look at employees instead of capital as the mainstay basis of the business and subscribers to firm growth. To assure the achievement of the goals of the firm the organization generates an environment of devotion and teamwork for its employees through policies that alleviate employee satisfaction. The contentment of human resources has close connections to highly motivated employees. Motivated employees then acquire dedication or loyalty to the firm ensuing to bigger productivity and lesser turnover rates.

A motivated person, as a result, is conceived as someone with knowledge or beliefs that lead to positive achievement behavior, like putting effort or persevering during difficult times. Even though op...
6 Pages (1500 words) Coursework

Rhetorical Analysis of Obama Inauguration Address

Not only was the Republican regime of the two Bush Presidents now formally over, but for the first time in history an African American man was taking on the highest and most powerful role in America, and arguably also in the modern world. The weight of history on his shoulders was very heavy, and expectations from all around him were impossibly high. He was no doubt well aware that this speech would be broadcast across the world and closely analyzed by supporters, opponents, and other observers, and he very probably had a team of advisors and coaches helping him to get the content and tone just right, trying to meet as many conflicting expectations as possible, without antagonizing rivals or causing alarm. In the end, the speech w...
6 Pages (1500 words) Essay

Analysis of Documentary about Jerusalem

The documentary is historically accurate and generally fair. There is a lot of room for error, but Jennings is careful to present a balanced perspective.

Religion clearly plays a dramatic role in the Middle East. The truth is that nationalism also plays a huge role. The conflict has a long and bloody history and many people have tried and failed to solve it before. Nothing new has happened in the last few years to make it any easier to solve. In fact, some things have gotten quite a bit worse. There is little visionary leadership available on either side. As things stand now, it is unlikely this conflict will be resolved. The two sides are intractably opposed to one other. Furthermore, the Arab world is poorly developed...
6 Pages (1500 words) Assignment

Organizational Behavior Analysis: Wal-Mart

One of the lead organizations in the US, Wal-Mart, is currently running in 15 countries. Even in this era of increased inflation, rising prices and global economic breakdown, the company is providing excellent services, respect and product quality to the consumers. The organization was founded by Sam Walton and his main goal was to introduce an opportunity to customers that can provide them with high-quality products at a low price.

The company is leading because of its best team of employees who are not only trained but are energetic to accept the challenges related to the market and move on, taking even the most difficult of challenges into account, and not being driven away by them. The Company is doing its part by p...
8 Pages (2000 words) Case Study

Analysis of Strategic Intent Article by Hamel and Prahalad

An emergent approach to strategy would be one that comes incrementally or accidentally or via or more or less mixed-up and uncertain process (Segal-Horn, 1998), which is different from those being deliberately planned or being prescriptive. From these two dichotomous concepts, this researcher takes the position that approaches espoused by the authors would be that of emergent strategy. This based on the attacks of the western manager's concept of being limited with the companies limited resources or what the environment allows. The idea of strategic intent is competitive innovations so it must be something that addressing the changing or evolving opportunities of the future that using the past to look and plan for the future (Hame...
7 Pages (1750 words) Assignment

Analysis of Herzstein's View that Nazi Propaganda Was so Successful That It Can Be Called the War that Hitler Won

The anti-semitic sentiments, therefore, served as a rationale behind this kind of mass murder but initiated by the strong propaganda where influential speeches were delivered to convey that the Second World War was connected to the Jews and hence not really a coincidence or accidental. During his speech at Reichstag Hitler delivered a speech where he threatened to kill all European Jews if they inflamed such a war. Therefore through their propaganda, the Nazis justified the mass murder of the Holocaust by a combination of hatred, self-satisfactory resentment and mistrust. The policy of the Nazis ranged from persecution to extermination and this occurred parallel to the radical speeches of the Nazis delivered publicly against the J...
8 Pages (2000 words) Literature review

Analysis of the Impact of Global Warming on Air Quality of Human Environment

Global warming has become one expression that is used quite commonly when speaking of the environment. Throughout time, the world climate has gradually changed. During the 21st century, unusually warm years have occurred. Since 1990, the world has experienced nine warm years. Global warming is generally defined as an increase in the temperature globally due to gaseous release (greenhouse gases) and the thinning of the ozone layer. Global warming, therefore, threatens the climate of the world and it affects the meteorological pattern of different regions around the world. Generally, global warming has resulted in many disadvantages for the environment. This has included instability in the world climate. Global warming also results...
6 Pages (1500 words) Research Proposal
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Assignment on topic SWOT analysis for FREE!

Contact Us