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Critically discuss the dichotomy implicit in the term 'impartial advice' when referring to travel information provided by go - Essay Example

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Travel Information in Tourism Industry Travel advice can be either partial or impartial. The reasons depend on the source of the information the aim. Governments are said to act based on political and economic interest of the nation…
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Critically discuss the dichotomy implicit in the term impartial advice when referring to travel information provided by go
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Extract of sample "Critically discuss the dichotomy implicit in the term 'impartial advice' when referring to travel information provided by go"

Download file to see previous pages The objective of this essay is to show the impact of the partial and impartial advice on travelling and travel patterns. The paper shed light of the reason why biases exist in the issuing of advice and travel information and the remedy to the same. Government advisories seem to target the first time travellers and families. They seem vulnerable and excited and may fail to take full precautions when they travel the tourist destinations around the world. There are other groups that depend on the travel services for business and commercial purposes, management and administration (Unger 1983). These groups are driven by strategy and ambition. These later groups become affected by unnecessary travels bans and alerts. The companies seek to avoid corporate risks. Travel related advises seem to indicate that it does not apply all the time. Governments have a tendency to be precautionary (Prentice 1992). Research shows that most of the governments do not invest a lot getting the resources necessary to issue travel advisories exclusively. It rare to get a government department that deals exclusively of research and collection of data on travel advisories. Tonny Ridley argues that small countries have no dedicated travel advisory services. This is as a result of lack of commercial experience (Tyrrel 1984). Partial travel advice is issued when the government wants to achieve a certain purpose. Most of such advice is predicated on government interests. It could be a form of censorship or omissions. This is in comparison to the business or commercial sector (Pothman 1978). The government is often accused of not seeing the commercial aspect of travel bans and advisories. Security departments are swift to issue travel advice, which could hurt the economy in the long run. Most travel agencies are said to be biased. They tend to be partial toward airlines and other travel products and services. Therefore, their travel advice is often treated with suspicion. Agencies are biased towards travel service vendors. They list their favourite airlines first for other reasons other than the professional reasons (Tyrrel 1984). In the United States of America, the federal government was forced to respond to complaints that touched on these biases and partial attitude. The federal government adopted regulations that would limit them from intentionally biasing flights in favour of airlines (Ross 1992). Nongovernmental airlines are known to give professional and impartial advice on air travel. They tend to focus on the economic aspect more than the air travel politics. An air traveller should get advice from as a variety of sources if possible. Consumer lives under the fear of getting biased travel advice. The move by the federal government did not restore the consumer confidence in the travel industry and advice (Pothman 1978). The only way the consumer is assured of getting unbiased and impartial advice is when they go to the agencies directly. Online travel agencies are increasingly focusing on profitability (Unger 1983). They are in the process of developing software that likes them to CSR. There is growing concern they might favour airlines that offer the agencies high commissions. Travel agencies are legally allowed to be partial while displaying so as to favour their most profitable choices. In the United States of America, this is including the CSR owned travel agencies. This can happen at the expense of the agencies are cheap and professional in terms ...Download file to see next pagesRead More
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