Travel in Canada: Canada's Tourism Industry - Book Report/Review Example

Download file to see previous pages To carry out effective media coordination, there is the involvement through magazines and newspaper articles Summary The article, Discover Canada with the Help of Canadians, posted in the New York Times on 15 November 2011 indulges in the Canadian tourism industry. It focuses on the impact of technology in the country’s industry. The article states that the Canada Tourism Commission brought in the expertise, in technology, and went on to create a website that people can access to gain information of the current trends in the industry, the website known as Explore Canada as a Local can be accessed using smart phones by people who are constantly on the move (Belopotsky, 2011). Analysis The article explains that the residents of Canada post the most attractive sites in the country and thus, when tourists get into the country, all they do is browse the website for the most recommended destination. The recommendations filtered depending on the cultural activities that will be taking place at the time or by the physical attractiveness of a chosen location. The article is beneficial as it offers an in depth explanation of this, in a clear and concise language that is easily understood. The article claims that the tourism commission intends for tourists, to discover new areas that they can also post on the website then save in the archives as reference for other visitors intending to tour the country. For ease in location finding and communication with people outside the current location of the tourist, there is the foursquare application in the website’s database. Foursquare is a network that has seen an increase in fame over the past few months in Canada due to the ease at which people proclaim their locations. If one does not intend to use the website to an extended manner, the Canadian Tourism Commission praised in the article when stated that it also has a number of itineraries that the tourists can put into use. They are truly imperative in that they assist in discovering fancy hotels in the country and hotel selection depending on the type of food desired (Belopotsky, 2011). However, the article states that the only disadvantage of the mobile application is that it cannot be used to make live streams of events and photos cannot be uploaded directly by the tourists. The article focuses majorly on the essence of technology and its impact on the Canadian tourism industry. The Canadian Tourism Commission did the introduction of the website. The Canadian media through visual and audio means promoted this nationally. This was a significant step in the development of the country and thus exceeding imperative for the increase in fame for the country all over the world. The article  posted in the New York Times with the approval of the, Canadian, local, media and since the New York Times is a read worldwide, the information in the article is available for people all over the world. The article goes a step further as to giving the link to the website created by the Canadian Tourism Commission. According to the article, the website can be found accessed from any location around the world and hence this serves as a global network for tourists who have either been or never been in the country before. For tourists who may have travelled to the country before the website has photographs and menus for various hotels, these can assist them acknowledge the changes in the prices of commodities and this is a ...Download file to see next pages Read More