The smart technology in form of social media platforms through the use of the latest technology provides users with a platform, which enables them to get attached with their old friends, get to know new friends, as well as allow other people to get to know them. The users are able to update their personal information, share pictures, blog, share documents, share interests, add comments, share things that are happening in their lives, add themselves to virtual groups so as to be able to share and know the similarity of the things that happened to them in the past as well as be able to interact and share ideas as well as informations which can be bring significant changes in their lives (Ellison, Steinfield & Lampe, 2007).
The smart technologies have greatly affected the way the people in various societies interact as well as how they relate to each other. That is the technology affects as well as regulate how people behaves for instance the way people communicates as well as acquires information using the social media platforms. The smart technologies also make peoples to be able to embrace the tasks of delegation so that the technologies are able to perform the tasks that they are supposed to perform (Farnsworth & Austrin, 2005).
For instance in order for the smart technologies such as the traffic lights, the Automatic Teller Machines (ATMs), the televisions, the mobile phones, the computers as well as other computer based equipment and appliances, individuals needs to issues certain commands as well as instructions which will enable them to perform the required tasks. Therefore, the smart technologies greatly affect the way in which we mediate as well as the nature of the mediation, the tasks delegated as well as the way in which these smart technologies impinge on us in our daily lives (Good, 2013).
The intelligent or the smart technologies have greatly infiltrated the homes, cars, banks, businesses, social interactions as well as the political interactions and relation of the individuals in the society. The users of these smart technologies are able to buy goods over the internet, withdraw as well as deposit money in their bank accounts, buy concert tickets, search data, negotiate meetings, share information as well as search various databases (Jiang, Wang, Huang, Sha, Dai & Zhao, 2010).
This is made possible due to the availability of the software which makes it possible for the users to complete these tasks. These smart technologies have been used to make the work of people easier by ensuring that the people are able to do their tasks efficiently and using less effort as possible. The smart technologies enable the people to be able to do away with those tasks that are not quite effective or productive to the daily work that they perform. For instance, the smart technologies have been able to assist the individuals to eradicate certain tasks as well as jobs such as librarians, cashiers, while at the same time making the work easier to perform such as operating the various machines and appliances (Ellison, Steinfield & Lampe, 2007).
The smart technologies have also greatly influenced the marketing of things such as the products and services over the internet. There are over 55 million users of the social media in the world today. The Facebook users are estimated to be over 35 million worldwide. These social media users have been targeted by various corporates so as to be able to sell them their products as well as their services (Christensen & Prax, 2012).The corporates therefore, have been able to target these social media users and conduct business with them.
Through the use of the social media the individuals have also been able to interact and share informations which are of common interest to them. This way they are able to interact and let their friends know that they are selling various products and services. When they are able to get potential customers or the clients to be able to contact them and get the goods. The clients could come from various parts of the world which the individuals could not have been able to get them if they did not use the social media platforms.
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