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A Disruptive Technology - Essay Example

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The paper "A Disruptive Technology" describes that a disruptive technology is a technology that unexpectedly displaces an established technology (Techtarget, 2010). Disruptive technologies occur in all major industry sectors. The pc industry is an example of an industry that is deeply impacted by disruptive technologies. …
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A Disruptive Technology
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A Disruptive Technology

Download file to see previous pages... A disruptive technology is a technology that unexpectedly displaces an established technology (Techtarget, 2010). Disruptive technologies occur in all major industry sectors. The pc industry is an example of an industry that is deeply impacted by disruptive technologies. According to Moore’s Law computing speeds are going to double every two years (Intel, 2010). The steel industry was revolutionized by the use of the mini-mill. Disruptive technologies impact the business outcomes of an enterprise. Managers have to take measure to deal with disruptive technologies. A strategy that can be used to battle against disruptive technologies is to invest money in research and development in order to have the next generation of products available to replace older products. Introducing products of higher quality can help offset the effects of disruptive technologies.
In the different jobs I have had I have noticed how disruptive technologies have impacted each industry. I worked in the retail industry. There I saw how products became obsolete after new products replaced them. Technologies such as the cassette player were replaced by the CD player to be then replaced by the iPod. I have also worked in the mobile phone technology sector. The company I worked for introduced new phone products every few months. Each new phone in succession includes better features such as cameras with higher resolution. Due to the fast turnover of merchandise the company had an exit strategy to get rid of the phones once the new one came in. The firm would sell the inventory of old phones in secondary online markets. Prior to making a bulk purchases for new phones the company would estimate the future demand for the products to estimate how big the order had to be. A third job I held in the past was in a car dealership. Car companies each year introduced car models to attract customers. A current disruptive technology in the automobile industry is electric automobile technology. The mpg mileage electric hybrid vehicles such as the Volt 210 model can offer make the fuel mileage efficiency levels of traditional cars obsolete. The Volt can give up to 210 miles per gallon. ...Download file to see next pagesRead More
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