These practices have become a common feature of the lifestyle of young Australians. According to the Australian Secondary Students’ Use of Alcohol Report 2005, the use of alcoholic drinks has increased among a large number of students. This report further states that more than 86% of all secondary students had consumed alcohol by the age of 14 years. This report also states that more than 70% of those in the age group of 17 years were consuming alcohol on a regular basis (Ware, 2008). Youth in the age group of 12 to 17 years regularly purchase alcoholic drinks, which is an alarming trend.
The Alcohol Education & Rehabilitation Foundation found in its studies that more than 35% of Australian youth, in the age group of 18 to 24 years were binge drinkers. This agency states that binge drinking is a community problem in Australia. It provides counselling services and help programmes to young people who are desirous of getting rid of their drinking habit. It has also introduced a number of programmes to make youth aware of the problems that arise, on account of the consumption of alcohol (Ware, 2008).
This agency has requested several industries to promote nationwide campaigns against the consumption of alcohol. Most of these programmes are aimed at the 18 to 24 year old people. The Government of Queensland implemented the Queensland Drug Strategy 2006 to 2010 to mitigate the health risks, consequent to the abuse of alcohol and drugs (Ware, 2008). Advertising influences the impressionable. This has been ruthlessly exploited by alcohol marketers in Australia. These entities focus to a major extent on adolescents and it has been observed that children below the legal drinking age are exposed to a surfeit of such advertisements.
Such advertisements proliferate on the television (Winter, Donovan, & Fielder, 2008, p. 676). The need of the hour is to drastically reduce such advertisements, in order to safeguard the interests of the Australian youth. The international community has been seized with the gravity of the situation relating to the consumption of alcohol among the vulnerable groups of society. Thus, the WHO’s global initiative in this regard was endorsed by in May 2010 by the World Health Assembly. This intervention exhorts the various nations to adopt measures that will make it difficult for these vulnerable groups to procure alcohol for consumption (Desai, 2010, p. 245). Moreover, these nations have been asked to enact laws that will restrict drinking in public places, and reduce the flow of illicit liquor.
Considerable emphasis has been placed on controlling the sale of alcohol to the young. This endorsement has been deemed to be of considerable significance in mitigating the harm associated with binge drinking amount the youth of Australia (Desai, 2010, p. 245). The National Health and Medical Research Council (NHMRC) had published guidelines for safe drinking. However, it is an established fact that a majority of the young people drink in excess of the quantities recommended by the NHMRC. According to the National Drug Strategy Household Survey of 2001, around 23% of the youth in the age group of 14 to 17 years and 45% of the individuals in the age group of 18 to 24 years were drinking alcohol that was more than the limits prescribed by this survey (Chikritzhs & Pascal, 2004).
In Australia, non – pedestrian road injury resulting from high risk drinking is the cardinal cause of death. Most of these accidents are caused by young people in an intoxicated condition. The other common cause for alcohol related death is suicide. Another outcome is the proliferation of death from violent assault among young women. Alcohol related problems, such as assault, falls, suicide and road injury, which require hospitalisation, are commonplace (Chikritzhs & Pascal, 2004). The consumption of alcohol among the youth is on the increase in Australia.
Consequently, there are a significant number of alcoholics among this age group. In addition, binge drinking has made its presence felt among teenagers.
Read More