The revolutionary influence of media in the contemporary society has significant moral consequences. In this case, we take a critical look at the global subject of body image as portrayed by models in media. …
Download file to see previous pages...
Skinny women in the Media
It is therefore important to investigate the moral consequences of blind pursuit of dreams based on media images. The images that are actually altered on the media have led to the high rise in mental health problems and physical health deterioration. The reason why these images have gone deep into our minds is the increasing media coverage and forms. Statistical findings like with the bureau of Labor Statistics reports that a significant number of American populations spend more than half their time watching television. This is where the several body and beauty products are features as advertisement with celebrity models. Few people take their time recognize the manipulation of the media in respect of the images displayed on television or on magazine cover pages. Women are the greatest target of media as they seek to be beautiful so that they may identify with members of the society. The media has learnt this social behavior among women and has taken the opportunity to reap in profits through posting photos of skinny women as the measure of beauty. Although this is a mere Photoshop work, the ordinary womenfolk believe in its existence and go to greater lengths seeking similar appearance. This is not naturally manageable and it is common to find variety of cosmetics and other beauty related diet requirements which the women have to buy in an attempt to achieve their objective. This works to the advantage of the misleading business community while they connive with media.
...Download file to see next pagesRead More
The society has put a lot of pressure on women, providing unattainable expectations of how women should look and behave just by virtue of being women. This gender oppression has taken a huge toll on women whom struggle to achieve this ‘ideal beauty’ that the society imposes on them.
The research is justified through an annotated bibliography reviewing current literature on this subject. The research study can be justified because of the past and current studies regarding the negative effects of the media's images of women and the negative effects it has influenced in the past, present and future.
Over the years, women have proved their mettle and worth in both politics and media and have brought positive changes in the cultures of society not just in America but all over the world. "Gender is one of the primary fault-lines running through contemporary American politics.
This is contributing to an extreme, as well as a versatile image on the characteristics of women today. However, statistics show that the women that are portrayed in these ads and advertisements are not actually vindictive of women in today's decade. Even though it's true that there are positive influences as well as negative ones, the fact is, the media is playing a tremendous role in how any female perceives her own identity.
o awaken women and target fields of social psychology, media influence on viewers about prototype women created by the media to highlight the destructive effects on health and consumerism caused due to this impact. Qualitative, quantitative and exploratory methods will be used
Same is the case with women’s body image. Gone are the times when weighty and voluptuous women were considered to be beautiful and healthy. Nowadays, women that are skinny and slightly underweight are considered healthy and beautiful.
Advertisement plays an important role as it makes men and women of all ages to think about themselves, as to how they look in the society and what should they do to carry an elegant body image. It is not surprising that the physical appearance is a part of beauty