On the job Ethics - Sex and Alcohol - Essay Example

Such principles include providing accurate information, using morally correct procedures, and restraining from any inappropriate behavior towards co-workers or any other party, etc. While all professions require the implementation of job ethics, this consideration may be exceptionally essential for the media industry or any institution, which is seeking to provide the public with news regarding an important social issue. The AMA wished to impart important information to the public regarding “risky behavior” on the part of college students during spring break.

In order to do this, they conducted a survey in which they measured factors such as alcohol availability and sexual activity. Both of these issues are serious issues prevalent in western societies and do require sufficient “national attention”. However, a question does arise when considering the appropriate and ethical way of grasping public interest and attention. While the AMA may argue that they had the public’s best interests at heart and thought it unnecessary to mention the details of the survey and the procedure; a responsibility does exist on their part of providing accurate and honest information. . e authentic and accurate in all their findings, and once the public is led to believe that some of the studies and results published by the AMA are inaccurate or have been falsely construed, they will less likely believe any other findings published by the AMA in future periods.

Concealing information or knowingly giving false perceptions is also considered misleading. Hence the AMA’s alibi of aiming to get “national” attention does not justify the means they used to do it. Issues, such as alcohol and sexual activity are important and highly sensitive social issues, especially among college students and the young generation. Hence, providing falsified or exaggerated results regarding such behavior may result in public unrest or serious concern on the part of parents and other family members regarding the activities that their young college student is involved in.

Providing the public with a high percentage of college students who feel forced into sex during spring break trips is a grave matter of concern for the public, and provided that they assume the survey is based on a scientific procedure, this may cause them further concern. Although such issues do prevail in society and the survey maybe providing an accurate picture of the opinions of the participants, it does not accurately measure the behavior of college students on spring break. Hence, the survey lacks validity and reliability, which are two conditions that must be met by a survey or questionnaire in order to prove its authenticity.

One can term the news release as misleading because it failed to say that these percentages were of the opinions of self- selected participants rather than the actual behavior of the selected sample. The AMA’s answer does not justify the means and it shows that the AMA