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Ethnography and participant obsevation - Coursework Example

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Ethnography and Participant Observation Introduction This paper is a report on a participant observation exercise conducted at Spectrum (Nordstrom) Shopping Center to gain an understanding of groups of people undertake their life routines and culture in such a setting (Dewalt & Dewalt , 2002)…
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Ethnography and participant obsevation
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Ethnography and participant obsevation

Download file to see previous pages... A greater proportion of people coming to the store are the female gender indicating that shopping as a chore is more prone to be undertaken by women, and as a family group activity does not happen as an individual activity. Since the door of the store was not an automatic door, the expectation was that assistance would be provided to women with toddlers and the elderly, to gain access to the store by others ahead of them entering the store, by holding the door open for them. However, this was not the case, as the door was held open only once for other people and twice for women with toddlers. Less awareness of the difficulties of others and less concern for that appears to be the culture of people who entered the store during the period of observation. Lengthening the period of observation could have led to the unobtrusive exercise, losing that quality, as people entering the store could have become aware of the observation, and changed their patter of behavior. Literary References Dewalt, K. M. & Dewalt, B. R. (2002). Participant Observation. Walnut Creek, CA: Altamira Press. ...Download file to see next pagesRead More
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It thus enables us tenable to familiarize with the people while scrutinizing them in order to file an extensive and authentic report on them. While doing so one is likely to establishes friendships as well useful contacts with the locals, leading to the formation of ordinary life which gets rooted in their practiced cultures owing to regular encounter with thus enabling one to learn how to communicate with them at a personal levels (Denzin).
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