Marketing 4580 International Transportation - Essay Example

The current office automation systems improve on the limited capabilities of the early year’s soft ware packages. As technology improves further, managers and other members of staff analyze issues that have traditionally been solved by specially designed computer programs. Hence, the classic issue of transportation cost minimization at a minimum transportation cost is addressed (Murphy & Wood, 2010). Communication systems are another example of information systems that could be utilised. It is obvious that communication is an important component of any organisation (Murphy & Wood, 2010).

Hence, communication systems help various organisational stakeholders work together by interacting and sharing information in many different forms. With regard to logistics, the importance of well-defined and well-executed communication systems was most appreciated by companies that use or provide airfreight services after the events of 9/11 terrorist attack (Murphy & Wood, 2010). As such, communication systems played a crucial role for airfreight providers. With current advancement in telecommunication technology, new technology is replacing old methods of communication.

Case in point, wireless communication is the new yardstick that is replacing the honoured Electronic data interchange (EDI) (Murphy & Wood, 2010). On the other hand, the most commonly used type of wireless system, the global positioning systems (GPS), has become quite valuable to the transportation component of logistics due to high fuel costs and the relentless pressure to improve efficiency and productivity. These issues have since been resolved by the GPS system (Murphy & Wood, 2010). Other important systems are the Management Information System (MIS) and Executive Information System (EIS).

These systems convert data into information. This information monitors the performance and the management structure in an organization. In this