Contact Us
Sign In / Sign Up for FREE
Go to advanced search...

Impact of strategic public relations on cris - Research Paper Example

Comments (0) Cite this document
Given that business-oriented and non-business oriented organizations have clients who are members of the public, all these problems…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER98% of users find it useful
Impact of strategic public relations on cris
Read TextPreview

Extract of sample "Impact of strategic public relations on cris"

Download file to see previous pages The unpreparedness of organizations for crisis management often implies they get caught off guard when a crisis occurs, meaning the response to and the handling of such a crisis would obviously be in jeopardy (American Petroleum Institute, 2008). In fact, that crises occur at any time from different sources such as human error, management incompetence, industrial accidents and natural disasters makes it rather difficult to foresee. In fact, most management teams, upon creating crises, deny the existence of the said crises, resulting in the accumulation and explosion of problems and the subsequent public uproar.
An extensive literature review has revealed that it is the responsibility of managers, junior personnel, and owners to employ whatever means and resources at their disposal to prevent and solver crises before they cause extensive damages to a company’s reputation, productivity, profitability and survival (Parry et al., 2006). The mainly cited techniques of solving industrial and organizational crises are self-confidence, skills/competences and absorption of public fear/anger. All these strategies should be geared towards reducing or entirely eliminating the harm to an organization’s income and reputation. In fact, brilliant managers and owners may even manage and solve crises without the public hearing about the crisis. However, once a crisis becomes a public issue, strategic Public Relations (PR) is highly recommended for addressing such an issue. This literature review section explores the numerous PR strategies that the oil and gas industry stakeholders apply to maintain and improve their reputation when faced with crises.
Because information travels quite fast in the contemporary society, crisis management planning has become a useful tool for the gas and oil industry, which is rather crisis-prone. It is, thus, imperative that ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
(“Impact of strategic public relations on cris Research Paper”, n.d.)
Retrieved from
(Impact of Strategic Public Relations on Cris Research Paper)
“Impact of Strategic Public Relations on Cris Research Paper”, n.d.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Impact of strategic public relations on cris

Public Relations

.... Available from [Accessed 15 Apr 2012] Martin, T. 2010. Strategic management. Andover: Cengage Learning EMEA. Nicholson, N. & Gillis, T. 2011. The IABC Handbook of Organizational Communication: A Guide to Internal Communication, Public Relations, Marketing, and Leadership. New Jersey: John Wiley & Sons. Pride, W. et al 2011. Business. London: Cengage Learning. Roger, V. and Bensinger, K. 2010. Toyota works to save face. Los Angeles Times. Available from: [Accessed 15 Apr 2012] Seddon, J. 2005. Freedom from Command & Control:...
7 Pages(1750 words)Essay

Public Relations reassure the public and the media. BP wanted to convince people that it was doing its best to help clean up the spill. They wanted people to think they were working very hard and tirelessly to do their best and ensure that the livelihood of people in the Gulf area and many of the marine animals were protected. This context is very important to understand. BP was dealing with a massive public relations (and natural) disaster. It was a challenging environment. One of the things that they worked hard to do was be open and transparent about the actions they were taking to solve the problem. That is in part what got them through the mess intact. What was accomplished in the communication?...
3 Pages(750 words)Essay

Public Relations

... communication crisis. References Broom, G., Allen, H., & Scott, M. (1994). Effective public relations (7th ed.). New Jersey: Prentice. Grunig, J. & Hunt, T. (1984). Managing public relations. Florida: Harcourt Brace Jovanovich. Jakobsen, P. (2000). Focus on the CNN effect misses the point: The real media impact on conflict management is invisible and indirect. Journal of Peace Research 37(2), 83. Marshall, T. (2002). Ethics – Who needs them? Journal of Communication Management 7(2), 107–112.... ? Public Relations Public Relations Public Relations (PR) refers to the science and art of managing how information flows between organizations or...
4 Pages(1000 words)Essay

Strategic Media Planning: Public Relations

...with the public relation revolutionary model of Grunig and Hunt (1984). References Botan, C. H. & Hazleton, V. (2006). Public relations in a new age. In C. H. Botan & V. Hazleton (Eds), Public relations theory II (pp. 1–18). Mahwah, NJ: Lawrence Erlbaum Associates. Grunig, J. E. & Hunt, T. (1984). Managing public relations. New York, NY: Holt, Rinehart and Winston. Grunig, L. A., Grunig, J. E. & Dozier, D. M. (2002). Excellent public relations and effective organizations. Mahwah, NJ: Erlbaum. Hallahan, K. (2001). Strategic media planning: Toward an...
6 Pages(1500 words)Research Proposal

Strategic Communication in Public Relations

...Strategic Communication in Public RelationsPublic relations and advertising areas are now developing rapidly and experiencing dynamical potential increase. Mass-media are no longer information media, but refer mostly to communication with target groups in order to create an illusion of a dialogue and the opportunity for feedback. The whole array of persuasion techniques is used, especially on the World Wide Web and in email messages known as ‘spam’, i.e. unnecessary or useless information, normally blocked by the most powerful mailers, yet certain number of such messages penetrates into the users’ electronic mailboxes. In my opinion, due to the...
4 Pages(1000 words)Essay

Strategic Public Relations Plan for Tesco applied here to Tesco. SOSTAC is a strategic marketing process introduced by Paul R. Smith (1990). This is being made a model in marketing throughout the business world. It has many features that involve SWOT, 5Ps, Marketing Mix, and other marketing tools. TESCO sees to it that it helps British shopping public. Tesco aims to make shopping simpler, more convenient and affordable for the customers. If these issues are directly addressed, customers reward the company with their loyalty. The company aims to communicate to the customers through its many subsidiaries, benefiting customers wherever they shop. Consumers have an easy way of switching between stores, that is, they choose to shop in a...
14 Pages(3500 words)Assignment

Cris Isaak

... Musical investigation: compare and contrast using musical concepts two arrangements of WickedGame, the original version by Chris Isaak and the cover by HIM After three albums that didn't sell, his career was going nowhere fast. Then a movie gave new life to his single, "Wicked Game," and suddenly he was on his way to the big time. Welcome to the club. Bruce Springsteen was calling for tickets. So was Madonna. And Sean Penn. And Sylvester Stallone. And Laura Dern. And Rickie Lee Jones. And Mickey Rourke. And some of the cast from Twin Peaks. They all wanted to see one of the most compelling rock & roll acts to hit the Top Ten in years: Chris Isaak. Bruce called about tickets'' says Isaak, every inch the Fifties-style rocker...
6 Pages(1500 words)Essay

Managing Resources

.... Cabrera, E.F. & Cabrera, A., 2003, Strategic Human Resource evaluation. Available at: [Accessed 12 July 2010]. Crawford, J., 2005, Indicators of strategic HRM effectiveness: a case study of an Australian public sector agency during commercialization. Available at: [Accessed 20 July 2010]. Guia, F. 2007, “The Role of Human Resources in an Organization”, Lecture, MBA Class on Seminar in Personnel Management and Industrial Relations, College of Business Administration, University of the Philippines, Diliman, Quezon City. Johnson, Scholes and...
20 Pages(5000 words)Essay

Social media impact on public relations practice

...Social Media Impact on Public Relations Practice The pervasive utilization of social media has significantly altered how individuals communicate and distribute information. The number of individuals on social media has tremendously increased for the last one year. This absolute obsession to social media has made an influence in nearly each industry as industries seek to develop strategies to participate on the social network. Public relation industry is undoubtedly no exemption as practitioners seek to relate with, and attend to clients, as well as utilization of social channels to distribute information with key individuals. ...
2 Pages(500 words)Research Paper

Fundamentals of Strategic Communications and Public Relations

... Fundamentals of Strategic Communications and Public Relations In the domain of respected private colleges, United Kingdom’s Regent's College embraces an apex position and plays a pioneering role in delivering quality education. With the cluster of seven schools, in built world-class conference centre along with an extravagant central London campus, the college provides an ultimate platform for the students in unleashing the academic and personal potential paradigm in a dynamic international environment (About Regent’s College, 2012). The External Relations Department tackles all the relevant communication procedure among the College and the media....
8 Pages(2000 words)Assignment
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Research Paper on topic Impact of strategic public relations on cris for FREE!

Contact Us