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E-commerce law in European Union - Essay Example

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Between 2006 and 2008, the EU shoppers buying at the minimum one product from the virtual arena increased from 27% to 33% (up to 91% in the Nordic countries). Hardly 7%…
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E-commerce law in European Union
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To quote the report, most retailers "still seem to operate on the assumption that the internal market is partitioned along national lines".1 Doubts over the enforcement of e-commerce laws among the member countries of the European Union have been expressed by stakeholder groups like the European Digital Rights (EDRi). Concerns regarding the future of electronic commerce in the E.U. internal market have arisen because of insufficient surety of legal action by the governments, institutions and private parties.

It is said that lack of certainty resulting in legal action may undermine human rights such as freedom of expression, freedom of information, freedom of thought, freedom of creation, the right to education, as well as the rights to privacy and the protection of personal data.2 2 “EU E-Commerce Law May Undermine Human Rights, Group Says”. IDG News. 11 Nov. 2010. http://www.pcworld.com/businesscenter/article/210408/eu_ecommerce_law_may_undermine_human_rights_group_says.html The governments, industry groups and E.U. are looking to tighten online privacy to protect user data.

As per the Wall Street report, paper work is in processing stage to create “"A comprehensive approach on personal data protection in the European Union." The E.U. member states view the protection of personal data a fundamental right while on the other hand the Digital Due Process coalition, an industry group with members such as Google, eBay, Microsoft, AT&T, the ACLU and Americans for Tax Reform have different plans on privacy reforms. They are against any more protections. Conflicting stakes have created the need to define and enforce rules clearly and limit the undue interference of the regulators.

3 As per the new strategy paper of the European Commission, “People should be able to give their informed consent to the processing of their personal data,” the European Commission said Thursday in a new strategy paper. The E.U. has finally decided to

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