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Writing Successful Essays - Essay Example

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Select at least one famous corporation from your country or area to stand as an example
Coca-Cola is the largest soft drink selling…
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Writing Successful Essays
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Writing Successful Essays

Download file to see previous pages... Coca-Cola became an international sensation and with the use of celebrities and now further trough their mobile units to connect more with people (dbase media, Coca-Cola Takes New Marketing Strategy) the brand has made good use of advertising. It also cosponsored major sports events such as the super bowl to its advantage. Through the expansion the company has made in setting up factories in developing countries Coca-Cola is able to cut down their cost of production due to cheap labor. However, the do manage to help the economy by creating new jobs as in Africa where 12000 jobs plus have been created (Coca-Cola, Supporting Small Business Development) and they donate a large amount to charity as well.
Thus Coca-Cola not only manages to target their consumers through savvy use of advertising and marketing all the while increasing their sales but also helps the local economy of the countries they sell in making it an overwhelming brand.
Following the three major concepts provided below as headings, create a model of argument structure by filling in more concepts related to the ones given here, then write down an argument about the structure you have created.
Large corporations such as Coca-Cola have invested a large amount in taking the company from its small town business to a multi national corporation that it is today. With the expansion of the business the company has sought to set up factories in areas where it benefits them most in terms of costs and consumption. On the other hand, how exactly do companies such as these effect the economic health of the nation in which they build factories or decide to sell in. These effects could both be positive or negative.
Coca-Cola has, from the time of its humble birth in 1886, till now has managed to take up a large amount of the global market for soft-drinks. It was concocted by Dr. John Stith Pemberton who sold the mixture at the local pharmacy at a ...Download file to see next pagesRead More
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