Kudler Strategic Plan Part II - Essay Example

The paper discusses the new strategy and implementation plan, the functional tactics with a work breakdown structure, a Gantt chart to define the timeline and the tasks and the deadline. It also discusses the key success factors for the implementation plan. It also includes the risks and the risk management along with a contingency plan. Established in 1998, Kudler Fine Foods (KFF) specialty food and wine retail stores have successfully expanded to a chain of three stores at La Jolla, Del Mar and in Encinitas.

The stores are operating in hired premises. Despite the economic slowdown, things are promising primarily because Kathy Kudler, the owner and in whose name the chain is named, is a workhorse. Her perfect strategy with dogged determination to purse the goals had made the chain to remain afloat and also do brisk business despite the general slump in the industry. But the most important thing that has been giving the chain the ability to maintain is the cash flow. This in turn is due to Kathy’s seven-days-a-week work schedule to monitor the activities of the business.

Kathy has hired managers to help her at the three locations, of which the one at Del Mar is a matter of concern because of the low population in the vicinity. Kathy is now looking for an alternate location with a larger population base. Carlsbad, CA is a possibility, Kathy is exploring. Kudler Fine Foods uses only the finest organic ingredients. Whenever possible, we purchase local produce from organic farmers. We use unbleached flour in our bakery goods and we don’t add unnecessary preservatives to our products.

Food is rotated from the shelves on an ongoing basis. Those items that are still in “good” condition are donated to local homeless shelters and food kitchens. Each of our stores has its own modern European-Style Bakery. In the wee hours of the morning, our bakers begin mixing their dough and creating fresh breads and pastries including fruit tarts, table loaves, flat