Balanced Scorecard Assignment - Research Proposal Example

The objectives of the business can be classified under four different heads such as financial objectives, customer value objectives, internal operations objectives, learning and growth (employee) objectives. c) Customer value: The objective is to add value to customer through supply of quality products at reduced rate. It also aims to keep up the value and business ethics by following business strategy helpful to appealing the customers. a) Measure of process performance: The objective is to attain higher performance efficiency.

The process should be capable of producing the product at minimum cost and time requirements while ensuring higher quality of product. c) Operations: The objective is to attain maximum return on investment by reducing the cost of production and improving the production efficiency. Advanced production technology will be adopted for the production process for ensuring lower production cost with higher quality. Presentation of the strategic objectives of the business along with its metrics and targets by using balanced score card provides insights into the performance targets of the business.

It helps to inform the organizational personnel about their role in improving the business performance. Discussion of the strategic objectives by segmenting it under each different heads makes clear the role of each department of the organization towards the business performance