Marketing and Consumers Priorities - Essay Example

Add to wishlist

Summary

Every consumer has his priorities regarding a product which he buys. He utilizes the product according to his requirements. Simultaneously, different customers use the same device or product for different purposes. As a consumer of a computer and accessories which cost more than thousand dollars I use them for my personnel purpose and to develop my knowledge regarding my job and to make my job easy by using internet…

Download full paper File format: .doc, available for editing

GRAB THE BEST PAPER96.1% of users find it useful

Read Text Preview

Subject: Miscellaneous
Type: Essay
Level: College
Pages: 4 (1000 words)
Downloads: 2
Author: watsicablaze

Extract of sample "Marketing and Consumers Priorities"

Download file to see previous pages

I can get the information regarding new courses as well as happenings and I can contact my overseas friends through e-mail. I can use the computer for chatting with my friends. I know the information and news through websites. I use the computer and it's accessories to see the news papers and news portals and scan as well as download the required images and content. Using a printer I can take printouts of the content I need for my job. I can keep myself and my company connected to different news agencies so that they keep us update with the latest news.

I can design a greeting card of my own in my computer and hence I can use it for commercial purposes. With the computer we can do the audio, video mixing and get the compact discs and DVDs of my own. Reading books through internet can help in reducing the burden of purchasing them though we cannot avoid the purchasing of all the books. Being connected with libraries and universities, one can get access to lot of amount of literature through electronic libraries. The brand of the computer I have brought is Compaq and the printer belongs to Hewlett Packard.

The scanner also belongs to Hewlett Packard. . The needs of other customers differ from that of mine and they differ in case of personal use as well as commercial ones. They use the same computer to produce some advanced and innovative products and they develop the business through computerizing their activities. For example, the banking sector, telecommunications, travelling and tourism, medical sector, Video games, washing machines, aero planes, cruise services, planning and scheduling, weather analysis also find applications with computers and accessories.

For Example a tour operator uses the computer for reservations and booking of hotel rooms, train, and aeroplane tickets through computer. The telecommunication sector is also utilizing the computerized and now a days the presence of number of telephone operators created a competition between them to provide different services to the people. Internet service providers, internet cafes use the computers for amusement like video games as well as for other purposes. Bankers utilize computers for their daily banking activities.

By using computers they need not to refer the big ledgers and registers and this reduces their work burden and saves time. Bankers can know all details of customers by a click of a mouse. Money can be transferred from one account to another without any trouble. The ATM network of the banks works the basis of computers and other electronic appliances. Every industry is using computerization for developing knowledge and to improve their business. The automatic washing machines also work with the help of computerized mechanism (Buzzle.com, 2009).

The Needs of the Customers who buy Other Products from the Same ManufacturerI have bought a desktop from Compaq and some other customers may buy a note book or laptop

...Download file to see next pages Read More

Cite this document

APA
MLA
CHICAGO

(“Marketing and Consumers Priorities Essay Example | Topics and Well Written Essays - 1000 words”, n.d.)
Marketing and Consumers Priorities Essay Example | Topics and Well Written Essays - 1000 words. Retrieved from https://studentshare.org/miscellaneous/1509153-marketing-and-consumers-priorities

(Marketing and Consumers Priorities Essay Example | Topics and Well Written Essays - 1000 Words)
Marketing and Consumers Priorities Essay Example | Topics and Well Written Essays - 1000 Words. https://studentshare.org/miscellaneous/1509153-marketing-and-consumers-priorities.

“Marketing and Consumers Priorities Essay Example | Topics and Well Written Essays - 1000 Words”, n.d. https://studentshare.org/miscellaneous/1509153-marketing-and-consumers-priorities.

Cited: 0 times

CHECK THESE SAMPLES OF Marketing and Consumers Priorities

The Application of Consumer Behaviour Theory in the Practice of Marketing

Consumer behaviour is an effective approach to analyse the decision making process of consumers individually and in groups.... This concept gives particular focus to individual consumer characteristics including demographics and behavioural variables in order to identify consumers' needs.... The application of consumer behaviour theory in the practice of marketing Introduction Consumer behaviour is a broad management concept that addresses various stages a consumer goes through before they make a product/service purchase for their end use....

8 Pages (2000 words) Essay

Marketing - Strategy and the New Economics of Information

Various priorities and styles can derail the success of products and services in the market.... For such businesses to remain relevant, especially among their consumers and to outcompete their competitors, there is need to adopt new technology, and this is where, for example, online video gaming has found a lot of relevance in this discussion.... For example, some items that were popular in the last two decades are no longer popular among the consumers....

10 Pages (2500 words) Assignment

Sustainability Marketing

7) define sustainability marketing as “a representative of an evolution of marketing that blends the mainstream economic and technical perspectives with the emerging concepts of relationship marketing and the social, ethical, environmental, and intergenerational perspectives of the sustainable development agenda.... CORPORATE SOCIAL RESPOSIBILTY FOR DANNON By Institution 5th, May, 2013 Question 1 Sustainable marketing is of great importance today, as there is rise in new technologies, and communication, as well as relationship management....

13 Pages (3250 words) Essay

Understanding the Consumer

The paper presents the linkages between the consumer products and their potential correlation with the consumption related attitudes thus there is a great body of knowledge available which strongly predict the role of different motivations that exist when consumers decide to make a buying decision.... The traditional research in this area, however, remained focused on the interaction of consumers with the physical market places to make their buying decisions, however, over the period of time, as the new forms of markets and marketing evolved, the scope has broadened and current research in this area also focuses on the different motivations of consumers while making purchase decisions in different market settings....

10 Pages (2500 words) Term Paper

How Do Marketing Communications Build and Maintain Strong Brands

Nowadays consumers are always looking for various services provided by the producers.... These communications form the backbone of the brand image formed for a product based on the idea developed in the consumers' mind regarding the various features associated with the product.... The writer of the following paper "How Do marketing Communications Build and Maintain Strong Brands?... seeks to explore the importance of integrated marketing communications in building a strong brand....

10 Pages (2500 words) Term Paper

Marketing Strategies of BMW

From a seller's point of view, marketing and selling is like a disease that may spread to other regions in the body.... Shifting priorities and biases is always expected, ultimately what matters most is who gets the biggest size of market share and how to maintain it.... Question here is, can this be available to ordinary consumers earning meager income enough to support a family of three Or is this limited only for those who can afford the luxury of buying expensive cars like that of BMWs As Steve Job would say, is the cost effective enough to be accessible to the ordinary masses Or will they be confined to subways and busses I believe that consumers nowadays are better equipped with options and better judgement this is why advertisement gets a bigger chunk of investments....

3 Pages (750 words) Essay

The Rise of Ethical Consumerism

That was when; the consumers became conscious about their power, about the difference that they could make.... consumers developed common platforms and came up with useful strategies.... The process of acquiring products that are produced without violating ethical grounds and code of conduct can be termed as ethical consumerism and these consumers are called as ethical consumers (Wetherly, & Otter, pp....

8 Pages (2000 words) Case Study

Different Motivations That Exist When Consumers Make Buying Decisions

This paper will study and analyze different shopping motivations that exist when consumers make buying decisions.... hellip; This paper illustrates that research studies, since the 1970s, continuously focused on finding the linkages between the consumer products and their potential correlation with the “consumption related attitudes” thus there is a great body of knowledge available which strongly predict the role of different motivations that exist when consumers decide to make a buying decision....

10 Pages (2500 words) Essay