StudentShare
Contact Us
Sign In / Sign Up for FREE
Search
Go to advanced search...

Strategic Management: Corporate strategy - Essay Example

Comments (0) Cite this document
Summary
At the business level, corporate strategy is concerned with competing for customers, generating value from the resources and the underlying principle of the sustainable competitive advantages of those resources over rival companies. The strategy of the firm is the match between its internal capabilities and its external relationships…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER98.4% of users find it useful
Strategic Management: Corporate strategy
Read TextPreview

Extract of sample "Strategic Management: Corporate strategy"

Download file to see previous pages Examining the actions further at the business level of corporate strategy, every organization has to manage its strategies in three main areas: the organization's internal resources, the external environment within which the organization operates, and the organization's ability to add value to what it does." (p. 7)
"Strategies can be made for different groups of people and/or activities within an organization. The lowest level of aggregation is one person or task, while the highest level of aggregation encompasses all people and/or activities within an organization. The most common distinction between levels of aggregation made in the strategic management literature is between the functional, business and corporate levels. Strategy issues at the functional level refer to questions regarding specific functional aspects of a company (operations strategy, marketing strategy, financial strategy, etc.). Strategy at the business level requires the integration of functional level strategies for a distinct set of products and/or services intended for a specific group of customers. Often companies only operate in one such business, so that this is the highest level of aggregation within the firm. However, there are also many companies that are in two or more businesses. In such companies, a multi-business or corporate level strategy is required, which aligns the various business level strategies." (De Wit & Meyer, 2005, p. 8)
Part II: Financial Performance of Ford Motor Company and General Motors
Part III: Key Elements of the Strategies of Ford Motor's and General Motors
"Automobile companies need to compete on configuration, though U.S. and European manufacturers have traditionally done it poorly. Since manufacturing a car from scratch to a customer's specification is viewed as taking too long (at least outside of Japan, where it is commonly done), car companies have to forecast the types of vehicles and options customers will want, manufacture them, and send them to dealers. Far too often, the mixes of models and option packages have not been what customers want, so cars jave tp be substantially discounted to be sold during promotions or at the end of a model year. The mismatch between consumer desires and available product has been one of the biggest problems facing Ford and General Motors. Both companies are trying to do something about configuration, but Ford is probably the more aggressive of the two. The company has begun to change its focus from producing whatever the factory could produce, and worrying later about selling it, to trying to closely match supply and demand. As part of this initiative, Ford is using configuration software to maintain rules about options and components, which will reduce the number of production mistakes and more closely match dealer orders to productions schedules. Through a manufacturer/dealer partnership called FordDirect.com, Ford and its dealers also allow customers to browse dealer inventory, design a vehicle and match it to dealer inventory, and get a price quote and financing for a specific vehicle through the FordDirect.com Web site. FordDirect software is also used by dealers to track leads and measure the results from advertising. Ford has not yet entirely mastered the art of competing on configuration, but ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Strategic Management: Corporate strategy Essay Example | Topics and Well Written Essays - 2750 words”, n.d.)
Strategic Management: Corporate strategy Essay Example | Topics and Well Written Essays - 2750 words. Retrieved from https://studentshare.org/miscellaneous/1501495-strategic-management-corporate-strategy
(Strategic Management: Corporate Strategy Essay Example | Topics and Well Written Essays - 2750 Words)
Strategic Management: Corporate Strategy Essay Example | Topics and Well Written Essays - 2750 Words. https://studentshare.org/miscellaneous/1501495-strategic-management-corporate-strategy.
“Strategic Management: Corporate Strategy Essay Example | Topics and Well Written Essays - 2750 Words”, n.d. https://studentshare.org/miscellaneous/1501495-strategic-management-corporate-strategy.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Strategic Management: Corporate strategy

Implementing Schedule of Time Management

..., and estimating expected costs of the Email System Upgrade of my organization, during this all we have to mange and sustain the Quality and its application to project management processes. In this memo I will present and analyze the impact of qualitative strategic factors on project management decisions and then I will try to recognize, build, and express the philosophy for Quality management organizations. I have presented the overall review of the whole project that we have to do, by this we have a better overview of the things that we have to manage and control by implementing the philosophy of Quality management organizations, so that our work and development should be according to qualitative strategic factors. Overview of overall...
6 Pages(1500 words)Coursework

Change Management

In light of these, management must go out of their way to deal with organizational resistance to change because even the most carefully laid out or well-intentioned changes can still meet resistance. Subsequently, an organization’s ability to gain benefits from their change efforts is largely affected by their ability to create environments that encourage support and acceptance from other members of the organization. (Coetsee, 2003)
Some authors assert that resistance to change may be defined as behavior that human beings depict when they are attempting to protect themselves from the effects of change; these effects may be real or they may be imagined depending on the situation under consideration. Others believe that r...
10 Pages(2500 words)Coursework

Customer Relationship Management

 Consumers started looking for variety and lower prices. Through the use of technology, such customer tradeoff against variety and prices is not necessary. The US life insurance industry is large, mature and dominated by a number of large companies and this industry has been one of the early adopters of computer technology (Subramanian & Chatterjee, 2007). The advent of the CRM systems changed the landscape of the insurance industry.

The health insurance organizations use CRM to prepare health proposals and process applications in a much faster and accurate way. The organizations are better able to understand the needs and habits of the customer and provide more efficient service. Companies are able to integrat...
9 Pages(2250 words)Case Study

Diversity Management in Organisations

..., Robert T., 1995) Subsequently, diversity management strategies may emphasize on disparities among communal groups in a business, polarize assemblages and create arguments in the place of work. (GOLEMBIEWSKI, Robert T., 1995) Thirdly, diversity management schemes may perhaps defy organizational ethnicity, which frequently might be supposed to prohibit or restrict occasions for definite sorting of workers for instance, females, racial minorities or the physically challenged to get sophisticated designations. (GOLEMBIEWSKI, Robert T., 1995) Lastly, it may be complicated to attain diversity in the organizations in nations with extensive paucity where the mainstream of the inhabitants not have adequate access to healthcare and education...
6 Pages(1500 words)Case Study

The Management, Leadership and Teamwork Competencies Required by a Small Business Owner

On the other hand organizational leadership is defined as the ability based on the specific skill of an individual to lead his/her subordinates in a manner that pre-planned organizational goals could be achieved within the defined time-frame.

According to Burns (1978) and Bass (1985), transformational leadership has a set of category constructs such as values, morals, farsightedness, long term goals, principles, acute awareness about the dividing line between causes and symptoms, mission statements, strategic perspectives, and human resources. Similarly, they identify a set of category constructs in the transactional leadership also. For instance concentration on the task at hand, short term goals and tactics, confusion co...
6 Pages(1500 words)Coursework

Strategic Pay and Organizational Behavior

Both, Performance-related pay (PRP), as well as  Payment by Results (PBR), are based on the notion that if a worker can vary output by increasing his efforts, the hope of increased pay will lead him to perform his best. Both methods can be applied to an individual as well as a group level. Below is a critical comparison of the two:
Defined in simplest of terms, payment by results can be defined as the scheme of paying incentives in which, the bonus or the variable portion of the payment will be dependent on measurable values of outputs, within studied time limits.

Advantages: The primary advantage of this scheme is the inducement and motivation of workers for higher efficiency and great output. It is better th...
6 Pages(1500 words)Assignment

Information Security Management

Security is a group of activities that include the policies, measures, and actions which are utilized to stop unlawful access or alteration, theft, and physical damage to information or computer. Security can be supported by an assortment of techniques and tools to safeguard computer hardware, software communications networks, and data (Laudon & Laudon, 1999, p. 502). In the modern age of information technology, there are many threats happened for organizational information. We need a security model that has the ability to manage and secure our information reserves. Technical administrative safety /security measures like security plans, actions and techniques are the main practices for the organizational information security m...
10 Pages(2500 words)Research Paper

People, Organisations and Management

Organizations and their management styles have evolved to a great extent in the service and manufacturing industry over the last century, and so have been the concepts of management and its functions. These evolutions can be traced to significant developments brought about by the industrial revolution, scientific management principles such as Taylorism and Fordism, transition of feudalistic to capitalistic approach and others in different sectors of manufacturing industries. However, the beginning of the industrial revolution was characterized by a rigid hierarchical bureaucratic way of organizing business enterprises, a style prevalent even today but only in military service organizations. Nevertheless, the manufacturing and busi...
8 Pages(2000 words)Assignment

Self Assessment: Conflict Management Style

The assessment also indicated that second to collaborating attitude, I also tend to compromise just to be at peace with the conflict arising and be over it after knowing I had done everything I am supposed to do.

The results of the assessment did not surprise me a bit. And I should say I couldn’t agree more. When presented with random situations that may arise in conflicting ideas or viewpoints, I can say that I am the type of person who approaches issues emphasizing systematic approaches. I usually hear both sides of the discussion and evaluate the issue before I make my own judgment. I am not easily swayed with other people’s opinions even when a lot of them think in the opposite way that I do. When making...
7 Pages(1750 words)Essay

Management Theory and Practice in the Early Childhood Education Industry

... a higher level of motivation in them. Sharing of information about educational strategy and performance provides employees with the sense that they are trusted. Additionally, it also enables employees to use the knowledge residing within the educational establishment to its fullest potential (Pfeffer, 1998).Thirdly, team working among employees is likely to be more successful if workers are provided a base of information on which to base their suggestions and make contributions to improve performance and productivity (Marchington and Wilkinson, 2005:77). Weber’s bureaucracy theory of management is thus very relevant in the field of education. This theory postulates a stable and predictable organizational model in which rational...
6 Pages(1500 words)Coursework
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Essay on topic Strategic Management: Corporate strategy for FREE!

Contact Us