Contact Us
Sign In / Sign Up for FREE
Go to advanced search...

The Behavior of the Marketer Both Before and After the Purchase - Research Paper Example

Comments (0) Cite this document
The paper describes the consumers thought before purchasing a product about the necessity of the product and the financial abilities. But at present, the consumer needs and the behaviours have changed a lot. The changing of living standards…
Download full paper File format: .doc, available for editing
GRAB THE BEST PAPER99% of users find it useful
The Behavior of the Marketer Both Before and After the Purchase
Read Text Preview

Extract of sample "The Behavior of the Marketer Both Before and After the Purchase"

Download file to see previous pages Purchasing was not a big task around two-three decades before. The only thing the consumers thought before purchasing a product earlier was about the necessity of the product and the financial abilities of the consumer. But at present, the consumer needs and the behaviours have changed a lot. The living,g standards and the levels are changed a lot and based on that the consumer behaviours also changed. Moreover, the competition is so stiff nowadays that even for a particular product, dozens of options are available for the consumers. Because of this increased availability of different brands of products, consumers are more selective nowadays. They compare the features of a product with competing products before taking their purchasing decisions. Marketers found it extremely difficult to convince the current consumers. Current Consumers consider so many factors before making a purchasing decision. Two of my neighbours recently purchased two cars from different suppliers. I have interviewed them to learn more about the current trends in the consumer behaviours before the purchasing. I have asked the same questions to both of them their responses taken as the base for writing this paper. For convenience, I call them consumer A and consumer B in this paper. Consume,r A was richer and more educated than Consumer B. Moreover, consumer A was working in the city as a system analyst in a multinational company whereas consumer B was a teacher in a rural school. For convenience, I have used the responses of both the consumers to each question alternatively to get a good comparison about the different purchasing behaviours of people. ...Download file to see next pages Read More
Cite this document
  • APA
  • MLA
(“The Behavior of the Marketer Both Before and After the Purchase Research Paper”, n.d.)
The Behavior of the Marketer Both Before and After the Purchase Research Paper. Retrieved from
(The Behavior of the Marketer Both Before and After the Purchase Research Paper)
The Behavior of the Marketer Both Before and After the Purchase Research Paper.
“The Behavior of the Marketer Both Before and After the Purchase Research Paper”, n.d.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF The Behavior of the Marketer Both Before and After the Purchase

Constitutional Rights before and after Arrest

...? Constitutional rights before and after arrest Sandra Clay Kellie Callahan POL:303: The American Constitution Constitutional rights before and afterarrest The theory of the United States Constitution was initially a resultant from the suppression of the general public who once suffered and tolerated the British rule. Rights were formed by the circlet and only were applied to those people the kingdom felt commendable. When charged of law-breaking, a civilian had very restricted defense and assurances of justice and appropriate procedure. In an attempt to offer definite and assured constitutional rights to individuals blamed of a wrongdoing, the Constitutional Alterations referred to the rights considered to defend citizens before taken...
8 Pages (2000 words) Research Paper

Legal Rights Before and After Arrest

...? Legal Rights Before and After Arrest Legal Rights Before and After Arrest Introduction According to the most commonly heard definition, a crime is that activity that calls for prosecution under the law books of the land. However, a deeper analysis proves that this definition is too superficial, and in fact, it is not an easy task to define the boundaries of law. The first problem, according to Rosiers and Bittle (2004) is that law does have a strong social basis. In other words, the law of a land is shaped by the ideals of the society in which it operates. As a result, new and new crimes appear in the statute books from time to time, and again, the law of a land gets significantly different from the law of another geographical area...
7 Pages (1750 words) Research Paper

Prison Life, Before and After

...?Prison Life, Before and After USA has one of the largest numbers of prison population in the world as the tough sentencing laws and high crime rates along with record numbers of drug offenders make American prisons overcrowded. Overcrowding has a negative effect on inmate’s mental and general health, and excess stress can trigger a person to commit suicide. Along with prison population, rate of sexual and other form of violence, sexual victimization also increased which costs more on exchequer to hire more guards to maintain law and order. At the same time, rate of recidivism is also said to be high in US as that of two-thirds of released prisoners will be incarcerated within three years for the repeated offence, which reflects the system...
8 Pages (2000 words) Research Paper

Before and After School Care Program

...? Before and After School Care Program Half a decade ago, only one parent needs to go to work while one parent is taking care of the children full-time. However, due to changing times parents must to go to work, and less time is spent with children. Due to the shifting of work patterns in the population, there should also be a shift in the way children are taken care of, in order to fulfill their needs both financially as well as socially. Companies can take part in this by the use of other methods in providing additional care for their children such as allowing flexibility for parents’ schedule, discounts in the use of child-care facilities paid leave from work, among others. Before and After School Care Program At present, many parents...
4 Pages (1000 words) Essay

Egypt: Before and After the Revolution

This paper asks what happened to Egypt before and after the 2011 Revolution. The 2011 Egyptian Revolution is not a product of overnight mobilization, but of decades of political repression and socio-economic problems, and so after it, the country continues to grapple with various social, economic, and political issues. The causes that built up the 2011 Egyptian Revolution came from the economic, social, and political inequalities that intensified during Mubarak’s regime, and not from mere overnight mobilization techniques. Egypt showed positive economic growth rates, but it masked underlying inequities. Hafez Ghanem, a senior fellow in the Global Economy and Development program, asserted that though the economy improved under Mub...
6 Pages (1500 words) Research Paper

Suicide Before and After

...They've Come Undone: The Aftermath of a Suicide for the Victim's Loved Ones Sometimes, the pain is sharp and intense - coursing through the body like rivulets of fire. Other times, it is a dull kind of aching, loneliness coupled with a numbing sense of inadequacy. The pain hits at any given time, and even after several years, even after the shock has subsided, the burden carried by the family members of suicide victims always remain. And because suicide is a tragedy for any family in any situation, there is no dearth of discourse on prevention strategies. One of these strategies, it seems, involve the "profiling" of suicide victims: seeing what kind or type of person are more predisposed to killing himself or herself, seeing the type...
5 Pages (1250 words) Essay

Place Before And After

... sports in the park, families go on fishing, mothers do their groceries and the rest of the town dwellers just walk the streets for some fresh air even in the night as it was safe and well crowded. This was the best place for me, and I intended to pass it on to my future family the things, events and the values I loved which my father shared with me. However, these perceptions of mine in the said town did not seem to last as I saw a different place 15 years after. The change of the said town motivated me to discover the reasons as to why this paradise town and an ideal place to be in before, suddenly turned into a place where nobody would prefer to be in now. The town’s safety, people, perceptions, and environment took its downturn...
2 Pages (500 words) Essay

Political Kuwait before & after oil

... Political Kuwait Before and After Oil The social, economic, and political development of Kuwaithas been significant over the years. In particular, Kuwait’s growth and development is best explained by both the period preceding oil discovery and the progress realized following oil commercialization. Prior to oil exploration, Kuwait relied heavily on trade for social, economic, and political progress. The country’s history traces the emergence of a modern developing state from the traditional organization of a city-state that existed in the eighteenth century. Kuwait’s strategic location played a significant role in the mercantilist era. A look into the performance of the country in the eighteenth and nineteenth century shows that Kuwait...
2 Pages (500 words) Essay

Electronic commerce purchase behavior

... repeat consumers 5 Hostler et al, 2011 Online shopping simulation tested on consumers who responded with purchase choices This indicates that recommendation agents are strong tools that aid consumers to make purchases through impulse buying. This gets them to make purchases after being told about various options that exist on the market and this aids and assists in purchasing decisions without much of a historical connection to a given product or service. 6 Clemons et al, 2013 This study involved an application of the Eisenhardt and Graebner 7hypothesis to the case of China and Singapore, which are unusual markets. The research involved the study of reputation, trusts and risks on consumer purchase decisions. The findings indicated...
30 Pages (7500 words) Assignment

Purchase Behavior Of Consumers

... developed a sense of affiliation to each other (Stafford, 1966). One group which heavily influences the consumer is the reference group, which has great impact on his purchasing decisions. A person is likely to buy the brand or product endorsed by his reference group. It is thus just logical that these people consult reference group members before making a purchase (Stafford, 1966). The purchasers family refers to the people was brought up and is a key influencer in his main buying decisions (Foxman & Burns, 1987). Thus, ones family is both a primary and reference group to which the buyer belongs. His attachment to the group is the primary driver of influence. This influence extends from childhood to adulthood. The knowledge, attitudes...
14 Pages (3500 words) Assignment
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Research Paper on topic The Behavior of the Marketer Both Before and After the Purchase for FREE!

Contact Us