Final refluction - Assignment Example

The Business World al Affiliation) This was the most amazing I had this semester. I enjoyed all the topics and it is difficult for me to choose the most interesting ones. The three most fascinating “aha moments” I had were the Supply Chain Management and Pricing strategies that involves planning, managing and controlling all activities that deal with sourcing, procurement and the whole process of purchasing goods. I learnt that to be able to beat the market, having the most competitive prices is one of the factors that marketers and the entire organization should look into to be successful and effective.

Secondly, it is vital to have a deeper understanding and connection between customers, suppliers, and distributors. Moreover, to gain customer confidence and loyalty, marketers should be strategic in that they produce customized goods for their clients and providing specialized services. Thirdly, to have an effective distribution channel means goods get to the customer at the right place and time. Marketers need to have strategic procedures that help select the right intermediaries (Dent, 2011).

I liked the course as a whole; the lecturer had sufficient knowledge about the course and was well equipped with the right materials for the course. I also liked the style of teaching where all students were involved and participated. I would like to do more presentations as this helps me gain more confidence. In addition, I would also like the lecturer to organize a trip to one of the organizations that best practice what we learn in class. Finally, I would like to see the behavior of some students changed.

Submitting late assignments should be discouraged. Nevertheless, the semester was great and I look forward to having another course with the same lecturer. ReferencesDent, J. (2011). Distribution channels understanding and managing channels to market (2nd ed.). London: Kogan Page.