Human resources are acknowledged widely to be the most significant asset of the firm by the worldwide organizational experts (Ijaz and Khan, 2013). This is because the operational job of the company is carried out by its employee base only and the productivity of the firm depends on the workability of the laborers. Therefore, the true success of an organization is dependent on the employees of the firm (Ijaz and Khan, 2013). It is the group of organizational personnel that has the ability to divert the direction of the firm from a low profit to a high-profit one and vice versa.
This direction of this diversion depends on the level of motivation experienced by the employee base towards the fulfillment of organizational goals (Ijaz and Khan, 2013). This motivation comes from various kinds of rewards.It is the key function of the Human Resource Management department of an organization to develop and implement such practices that are able to enhance job satisfaction and motivation among employees (Yousaf, et al., 2014). This is because, the employees often expect rewards, be it financial or non-financial, from the employer as a token of appreciation for their efforts and services.
It remains the choice of the management team that results in the provision of financial or non-financial rewards to the employees (Yousaf, et al., 2014). Often the choice depends on the level of significance of the service of an employee towards the growth of the firm. It also depends on the level of value addition and availability of funds for a reward.The current research is conducted for the purpose of identifying the influence of non-financial rewards on the motivation level of the staff.
This research is important since non-financial rewards do not involve direct payment of money to the employees. However, it refers to certain kinds of incentives that are capable of rising the motivation level among the employees, thereby leading them towards hard work and achievement of corporate targets of the firm. The study involves the reward management system of China Mobile Communications Corporation, thus considering the ways in which the employees get motivated towards hard work. Thus this study is important for the management team of China Mobile Communications Corporation that will be able to get suggestions regarding the ways of motivating employees through non-financial rewards.
Also, the other companies will be able to use the suggestions provided at end of the paper. Therefore, the current research will prove to be important for the entire mobile communication industry of China.
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