Should Australia Make a Bid for the 2026 FIFA World Cup - Research Proposal Example

Should Australia make a bid for the 2026 FIFA World Cup? Name Course Name and Code Date Table of Contents Table of Contents 2 1. Introduction 3 Identification and Explanation of Research Problem 3 Research Question 3 Research Aims and Objectives 3 The Significance to both Industry and the Community 4 2. Literature Review 4 Analysis of Literature 4 Strengths of Hosting the 2026 FIFA World Cup 4 Weaknesses of Hosting the 2026 FIFA World Cup 5 3. Methodology 5 4. Data Collection Methods 6 5. Sampling 6 6. Data Analysis 6 7. Ethical Considerations 7 Addressing Ethical Issues 7 Ethical Limitations 7 8. Validity and Reliability 7 Validly 7 Reliable 7 9. Conclusion 8 References 8 1. Introduction Doing a research is an important component in determining and weighing whether an issue or idea is viable. It is premised on the information available whether through primary means or secondary means (Hutchins & Rowe, 2012). Moreover, it is crucial to weigh preceding information before deciding to pursue similar obligations through reviewing the weakness and strengths of previous trials. Australia bid to host the 2018 and 2012 FIFA World Cup but failed. However, the country is weighing whether to bid for the 2026 FIFA World Cup. Identification and Explanation of Research Problem Hosting events is an important feature in sustaining the economic of a region since it creates a platform in which features and other components of a region can be show cased (Nooij, Berg and Koopmans 2013). In addition, the community and society would benefit from attracting new people into the region and also hosting these people. However, Australia tried to capitalise benefits associated with hosting an international event such as the world cup but failed (Baade and Matehson, 2004). Australia understands the benefits of hosting the event but also appreciates intricacies associated with hosting such events. The original binding failed and it is important to collect information to understand why the bid failed and whether to rebid for 2016 FIFA World Cup (Kim and Morrsion, 2005). Therefore, the research paper reviews and tries to illustrate the weaknesses of previous bids, why they failed and whether it is viable to introduce a new strategy to ensure Australia wins the bid. Research Question The research question is In 2011, Australia’s bid for the 2018 and 2022 FIFA World Cups controversially failed. Should Australia make a bid for the 2026 FIFA World Cup? Research Aims and Objectives The aims and objectives of the research are: Review the weaknesses of the 2011 bid Review the strengths of the 2011 bid Benefits and significance of hosting the event Threats and negative consequences of hosting the event The Significance to both Industry and the Community The significance of the bidding to the industry and the community bring into consideration the following information: The country features such as hospitality and tourism sector can benefit (Baade and Matehson, 2004) The country introduces new infrastructural development resulting in modernisation of stadiums, hotels and other infrastructures (Nooij, Berg and Koopmans 2013) Creation of new employment opportunities and other opportunities that can boost the economy 2. Literature Review Analysis of Literature Hosting are common events that take place across the world. Numerous regions have benefited through hosting the events such as China, which uplifted its country profile into international acceptance (Baade and Matehson, 2004). In addition, hosting events such as the world cup promotes tourism and other economic activities to a region. Hosting such huge events is associated with numerous benefits and shortcomings to a region. However, the most important component is lifting the image of a country and ensuring more people including investors view the region positively, which contribute to increase in investments (Nooij, Berg and Koopmans 2013). Even though numerous infrastructural and transport infrastructure is required, these may play an important role in long last whereby football clubs make take over a stadium after completion of the event (Baade and Matehson, 2004). Therefore, strategic planning and involved of different stakeholders is important in ensuring the event and post-event becomes successful. Strengths of Hosting the 2026 FIFA World Cup In hosting such a large event, the Australian country profile is raised. It brings economic benefits that are based on tourism and recognition (Baade and Matehson, 2004). For example, the Olympics played an important role ion boosting the Sydney image. In addition, it raises international acceptance because of capacity of accomplishing the given task. Therefore, it improves the image of a country translating in more economic benefits, which doubles to long term investment (Nooij, Berg and Koopmans 2013). For example, preparations bring into consideration infrastructural and transport requirements contributing to lasting impression of a region (Nooij, Berg and Koopmans 2013). In addition, investment and job opportunities and revitalisation of depressed cities can be achieved. For example, hosting the World Cup means that numerous stadiums will be required across the country meaning that some sections would see revitalisation (Fussey and Coaffe 2012). Moreover, hosting the event would see a surge in media, athletes and visitors resulting in short term economic benefits (Nooij, Berg and Koopmans 2013). Even though it is a short-term event, the impression created would be long lasting (Rowe & Baker 2012). Hosting the event also creates excitement and enthusiasm, which is important to the society and community (Tscholl, Junge and Dvorak 2008). Weaknesses of Hosting the 2026 FIFA World Cup Hosting the 2026 FIFA World Cup brings into consideration numerous challenges such the cost of building the stadium. Hosting a World Cup that brings together many countries and numerous matches means that many stadiums are required (Kim and Petrick 2005). The taxpayers are forced to foot these bills and the resulting structures are for short-term use. For example, some stadiums may have a fully capacity of 80,000 people but it will take longer for such capacity event to take place after the World Cup (Baade and Matehson, 2004). Hosting a large event may strain the security and increase its costs (Nooij, Berg and Koopmans 2013). Security of such nature restricts movement and also costly and still the taxpayers are required to pay. In addition, such event increases chances of bad publicity if a negative issue occurs (Murray and Howat 2002). However, if positive events occur, the region has an added advantage that may be long lasting. Moreover, the costs including the negative publicity may have huge impact to the country and specifically to a given region (Nooij, Berg and Koopmans 2013). 3. Methodology Qualitative and quantitative methods would be utilised in collecting and reviewing the information (Nooij, Berg and Koopmans 2013). The importance of such an approach is accessing voluminous information based on regions that have hosted the events and the local population expectations from hoisting such event (Nooij, Berg and Koopmans 2013). Since the country’s 2011 bid failed, it is appropriate to collect local information and also how the successful bidders approach the issue (Susan 2010). It is also important to obtain information from local population and use financial benefits from countries that have hosted the event such as South Africa and Korea. 4. Data Collection Methods Qualitative and quantitative as previous stated would be utilised. It is appropriate to use questionaries and interviews when collecting information from local population (Rowe, Petzold and Gilmour 2010). This would allow accessing first hand information to determine whether the population appreciates bidding (Merkel and Kim 2011). In addition, quantitative and qualitative methods would be utilised to review regions that have hosted the event previous (Nooij, Berg and Koopmans 2013). This brings into consideration the use of literature, media coverage and economic outlook before and after hosting the event (Nooij, Berg and Koopmans 2013). The methods are important because it allows collection of information from different backgrounds that may be used to create a bidding portfolio that can win the bid and also involve the local and country’s population in decision-making (Baade and Matehson, 2004). 5. Sampling Three previous winners information such as economic, financial and summary of the participation would be collected (Baade and Matehson, 2004). The information would then be reviewed to determine the amount of investments, the number of persons visiting the event and other important information that is associate with hosting the event (Giulianotti and Robertson, 2012). The bidding portfolios and proposals from these previous winners would be reviewed so that information may be borrowed to be included in future bidding. In addition, information would be collected from 2000 people from five major cities within Australia and additional information from different stakeholders would be collected to be utilised in the bidding (Toohey, Taylor and Lee 2003). Such sampling is appropriate since it provides enough information that can be utilised in fulfilling the requirements of bidding for the 2026 FIFA World Cup (Nooij, Berg and Koopmans 2013). 6. Data Analysis SPSS v. 19 software will be used to analyse information from the local population and stakeholders. For example, it will used to determine the number of people supporting the idea. In addition, case study approach would be utilised in the case of reviewing the last three regions that hosted the events (Baade and Matehson, 2004). The aim of such approach is to determine whether hosting the event was beneficial and what where the shortcomings (Nooij, Berg and Koopmans 2013). These are important in obtaining information that can be utilised in formulating and implementing policies. 7. Ethical Considerations Addressing Ethical Issues Ethical considerations are important in accomplishing research requirements (Billings et al., 2013). Some of the information to be considered including receiving consent from the participants and determining whether they are willing to participate (Nooij, Berg and Koopmans 2013). In addition, information regarding confidentiality would be championed and of the stakeholders would be informed before hand. Ethical Limitations Determining privacy of some information is hard such as financial records, which may affect the entire research (Baker and Rowe 2012). For example, some information may be confidential but available online and the author may utilise such information to determent of other persons (Kin and Chalip 2004). In addition, some participants may not understand the purpose and consequence of the research and may affect them in the future (Baade and Matehson, 2004). For example, the participants may think hosting an event is beneficial but may result in numerous challenges (Nooij, Berg and Koopmans 2013). 8. Validity and Reliability Validly Validly of the study and data is premised on the approach in which the research has been done. The current research would be valid because of the way information would be collected and tools utilised in analysing the data (Carniel 2012). In addition, use of numerous instruments broadens collection of information and applicability of the information (Baade and Matehson, 2004). Reliable The research would be reliable because information from different stakeholders would be collected and utilised in decision-making (Nooij, Berg and Koopmans 2013). For example, previous events hosts’ information would be utilised to understand the weakness and benefits of the event. For instances, utilising previous events means information for more than 12 years can be assessed and utilised to determine the future of the current study (Nooij, Berg and Koopmans 2013). In the current research, there are no current issues resolving validity and reliability because the research has been designed in a manner that addresses all the issues. 9. Conclusion Hosting an event is an important component since it most instances contributes positively to the development of a region and a country. It raises the profile of the country and also improves the economy. However, bad publicity, huge costs and taxpayers contribution is the negative side of hosting the event. Both qualitative and quantitative methods would be utilised in collecting the information and statistical software and case study approach would be utilised to analyse the data. The research creates a platform in which the idea and justification of hosting the 2026 FIFA World Cup event can be reviewed. References Baade, R and Matehson, V 2004, ‘The Quest for the Cup: Assessing the Economic Impact of the World Cup’, Regional Studies, vol. 38, no. 4, pp. 343-354 Baker, S and Rowe D, 2012, ‘Mediating mega events and manufacturing multiculturalism: The cultural politics of the world game in Australia’, Journal of Sociology, vol. 6, no. 3, pp. 441-60.  Billings, AC, Brown N, Brown K, Guo Q, Leeman M, Licen S, Novak, D and Rowe, D 2013, ‘From pride to smugness and the nationalism between: Olympic media consumption effects on nationalism across the globe’, Mass communication & society, vol. 16, no. 6, pp. 910-32. 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