Book analysis - Admission/Application Essay Example

, strengthening team building approach, forming effective communication amid every organizational member and most vitally maintaining their work-life balance among others. It is worth mentioning that the evolution of OD can be traced long time back, which gained momentum in this modern day context due to the persistence of certain crucial factors. These factors comprised increased level of globalization as well as internationalization, gaining momentum of liberalization, prevalence of extreme business market competition and broader adoption along with execution of pioneering technological advancements (Organization Development Network, “What is Organization Development?”). After acquiring a brief idea about the notion of OD, it can be affirmed that the aspect of “planned change” is typically regarded as one of the prime constituents of OD.

Conceptually, the notion of “planned change” is principally regarded as the approach or the intervention of modifying the functional aspects of an organization towards the accomplishment of its predetermined targets. In this regard, the predetermined targets of such organizations can be ascertained as raising maximum profitability in terms of market share, developing overall operational productivity as well as the performance of the employees, attaining superior competitive position over its key business competitors and most vitally sustaining in this competitive business setting for a longer time period.

This particular initiative is deemed to be quite indispensable for the managers belonging to diverse business organizations, as effective and proper execution of this approach i.e. “planned change” drives such organizations towards greater success in future (Ford and Greer, “Implementing Planned Change: An Empirical Comparison of Theoretical Perspectives”). Similarly, in the book of “Who Says Elephants Can’t Dance?: Inside IBM’s Historic Turnaround”, written by Louis V. Gerstner, Jr.

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