Contact Us
Sign In / Sign Up for FREE
Go to advanced search...

Interview a CEO - Admission/Application Essay Example

Comments (0) Cite this document
It is an ever more expanding chain of superstores. Utilizing pure and quality production of easily affordable food for all; its…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER95.7% of users find it useful
Interview a CEO
Read TextPreview

Extract of sample "Interview a CEO"

THE MORRISON’S Bradford, West Yorkshire. United Kingdom. Dalton Philips (CEO) Presently three generations are actively associated with its working.
Founded by William Morrison as a small family business, Morrison’s now occupies the fourth position in the list of best retailers in England. It is an ever more expanding chain of superstores. Utilizing pure and quality production of easily affordable food for all; its strategy’s major feature is an outstanding customer service which it meets by innovative styles in both packaging and food presentations. It has a diverse menu of food from salads to delicacies; all made under careful supervision and modern techniques by professional taking necessary health and safety precautions.
1. What precautions do your take to double check notoriety?
Effectively tackling whistle blowers and by washing our laundry inside the house. None of the businesses small or large are free from internal strives or tensions. To top it all every business has its fair share of whistle blowers. We do keep our employees motivated ad comfortable but alongside we deal firmly with the whistle blowers. There is a proper complaint channel which goes up to an unbiased board, capable of seeing through the situation.
2. How do you devise strategies to attract such a large clientele?
By making sure we produce enough enticement in our promotion schemes. People psychologically follow their most primitive needs. We motivate them towards easy satisfaction. “A Food Specialist for Everyone”, a very simplicity based agenda to satisfy consumers by providing quality food wrapped with the perfection of outstanding service. People are not only satisfied but attracted by our unique style of distribution and presentation.
3. What morality based values outline your daily modes of operations?
The product is analyzed from its recipe to taste and presentation. Everything is carefully considered and weighed as a confirmatory technique before it becomes available to the local masses. Client feedback is heeded and product design is accordingly analyzed. The Morrison’s regulate under the strict rules and regulations of Health and Safety. All the production is done strictly in accordance with the prescribed standards of WHO.
4. How do you manage to lead such a diverse array of departments?
According to theory I operate by the democratic leadership or the Participative leadership style which involves the abilities of employees rather it utilizes their decisive powers to finalize a pact. This inculcates a strong sense of self worth among the employees as they start to strife in order to come in the company’s good books.
5. What policies mark your marketing strategies?
Different promotion and publicity tactics like advertisements, motivations, and different public attractions all help Morrison’s to increase their circle of motivation. A high morale and self esteem brings in happy customers. Distribution is done at the moment through the local retailers and Morrison’s stores. Easy access of stores in the locality is ensured. The large number of stores has provided comfortable sales point to a large majority of customers.
6. How do you manage to keep both your family and the employees contended with yourself? 
Proper time management does the trick for me by keeping work in office and family at home. These boundaries are not be surpassed except in emergency situations.
7. What derives you to work?
A healthy environment with a complete balanced and nutritional diet within grasp of every person derives me to achieve optimization and expect exactly that from all of our departments. Food Specialists for everyone is the dream theme for us. Currently our new line of ready meals envisions diabetes- free tomorrow.
8. How do you analyze the work performance?
All events associated with major dealings, pact formations, distribution, merchandising and recruitments aim to construct a friendly environment. All whistle blowers are subjected to legal suits. The strategies employed by the company develop understanding between input, quality and output, keeping in mind the overall health of processing and merchandising.
9. How do you know every department supports your decisive lines of operation?
Routine checks on their morale and regular feedbacks give us a clear cut picture. Moreover sometimes in extreme cases we do take someone from the inside into confidentiality.
10. How do you manage optimization? Is there any room for improvement?
My style of leadership is to indulge everyone in the thinking process, all the departments and their employs are at the liberty to bring up different ideas. This way better and more compatible ways of managing a particular scenario are brought forward and everything is efficiently handled. There is definitely room for improvement, I’ll start off by developing a more softer yet authoritative stance within in board.
11. What influences your team toward efficient execution of tasks?
Regular incentives and promotional packages are highlighted every now and then. The employees’ strife to come into the good books of the board and are awarded different nobilities, completely on merit.
12. How do you deal with external political influences on the national scale?
Morrison’s does not involve itself in political and diplomatic issues. Neither does it donate to support such causes. This immunity has granted it a safe harbor from immersing in problems that are far too hard to subside.
Dave Williamson, David Willamson, Wyn Jenkins, Peter Cooke, Keith, Michael Moreton. Strategic Management and Business Analysis. Business & Economics. Routledge. 2013. Print
Michael John Baker. Marketing: Critical Perspectives on Business and Management, Volume 5.Taylor & Francis. 2001. Print
Mary Ellen Guffery. Business Communication: Process and Product. Cengage Learning. 2007. Print
Michelle Elizabeth Bartlett. Workplace Incivility and Conflict Management Styles of Community College Leaders in the Nine Mega States. ProQuest. 2009. Print Read More
Cite this document
  • APA
  • MLA
(“Interview a CEO Admission/Application Essay Example | Topics and Well Written Essays - 250 words”, n.d.)
Interview a CEO Admission/Application Essay Example | Topics and Well Written Essays - 250 words. Retrieved from
(Interview a CEO Admission/Application Essay Example | Topics and Well Written Essays - 250 Words)
Interview a CEO Admission/Application Essay Example | Topics and Well Written Essays - 250 Words.
“Interview a CEO Admission/Application Essay Example | Topics and Well Written Essays - 250 Words”, n.d.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document


Research on any CEO

...? Steve Jobs is perhaps the most famous amongst the entrepreneurs and innovators of the century. He currently serves as the CEO of the Apple Inc. which he co founded in the late 1970s. Jobs spent most of his early life in California. He was born in San Frisco on February 24, 1955. Steve’s surroundings had a marked impact on him. He grew up in a place which was emerging to be a center of computer technology and electronics: Silicon Valley. Steve formed many important friendships that would hold a vital importance in his life later. He attended Cupertino Junior High School and Homestead High School. At Homestead, he became friends with Bill Fernandez as they same same interests in electronics. Through Bill he came to know...
4 Pages(1000 words)Research Paper


...CEO and executive directors employee November 6, Defective product problem The company is currently facing issues in its quality control function. A number of the goods sold to the customers are reaching the general public with defects. Defective products are an undesirable business outcome that hurts the corporate image of the company. The defective products are a health hazard that can lead to serious injury. This memo will analyze the problem in order to provide the executive management team with alternative solutions to solve the problem. The existence of defective products put the company at risk of defective product liability. “When a person is injured by a defective product, they may be able to sue the...
3 Pages(750 words)Essay

Hypothetical evaluation of Alan Mulally, CEO of Ford Motors

...? 3 Assignments In this paper, three main topics would be discussed. These three topics comprise of memes, its recognition alongwith illustrating an example, determining the positive as well as the most dangerous memes and finally an interview description with a business leader. In this discussion, a hypothetical evaluation of Alan Mulally, CEO of Ford Motors as the leader has been conducted. Discussion 1 - What Are Memes? How Can We Recognize Them? Please Provide an Example to Illustrate Your Posting ‘Meme’ is fundamentally described as a term relating to disease conceptions inducing psychosomatic illness. It is also viewed as an effective idea which predominantly evolves to endure along with spread in a...
1 Pages(250 words)Coursework


...of CEO Pay A chief executive officer (CEO) or chief executive is the highest-ranking corporate officer or executive officer of a corporation, company, or agency1; this is according to how the corporate world operates. As the top manager, the CEO is typically responsible for the entire operations of the corporation and reports directly to the chairman and board of directors. It is the CEO's responsibility to implement board decisions and initiatives and to maintain the smooth operation of the firm, with the assistance of senior management2. Often, the CEO will also be designated as the company's president and therefore also be one of the inside directors...
4 Pages(1000 words)Essay

CEO Salaries

...CEO Salaries: Should They Be Brought In Line With Employee Salaries? In the face of global economic crisis, the world is now looking at the various factors that contributed to the ongoing economic downfall of the strongest economy in the world – the United States. One of these factors being looked at is the excessive pays that the US’s big companies give to their Chief Executive Officers (CEOs). Despite the non-disclosure policy of companies regarding their CEOs compensation packages, proxy indicators used by credible research outfits have yielded an alarming picture of a US CEO paid 364 times as the average worker (Paywatch by AFL-CIO, 2008). Should this trend in...
1 Pages(250 words)Essay

CEO Compensation

...Case Study: The Debate over CEO Compensation The Chief Executive Officers are among the highest paid workers in the United s of America. Reports and researches show that they make 400 times compared to ordinary rank-and file employees in the US and several hundreds more than their counterparts in other countries like Japan and Germany. In 2000, it was 531 times. These facts were made the basis of a question whether or not the CEOs of the United States of America are overpaid. The salaries and other benefits received by CEOs depend upon a number of factors. These include the size of the company, the works that are expected for the CEO to perform, and the economic status of the company, if it is gaining much for a certain period... that will...
2 Pages(500 words)Essay

Cultivating innovation:An interview with CEO of a leading Italian desing firm

...Cultivating Innovation In an interview by McKinsey’s Josselyn Simpson and Marla Capozzi, Alessi Alberto revealed valuable information on how to create innovation. Alberto is the CEO of an Iconic design firm that is situated in Crusinallo, Italy. The firm has created some of the most popular and sought after hardware. The invention of the home espresso maker was one of the firm’s most memorable inventions. This covers some of the ways in which Alberto creates innovation within his design firm. One of the most profound ways that Alessi creates innovation is through his passion. He has great ideas, thoughts and passion for what he does. It is these attributes that arouse a desire in his team to be creative and develop a product... ...
1 Pages(250 words)Essay

Left vs. Right brain and how it can impact learning

4 Pages(1000 words)Research Paper


... Amazon History of Amazon, a Fortune 500 company was founded by Jeff Bezos in 1994, and launched in 1995. Seattle was chosen as the best location because it had a wide range of technical talent and was strategically located close to the largest book wholesalers in Oregon. The company was first named Cadabra but was quickly dropped after people mistook it for cadaver. Amazon was picked as the suitable name because it started with letter A, an indicator of growth and was easy to spell and pronounce. It began as a book store but on realizing that the internet could expand the business by up to 2300%, it became an online bookstore before quickly diversifying into other ventures like selling VHS tapes and DVDS, video games... Amazon...
5 Pages(1250 words)Research Paper


...Interview Time and Place of the Interview For the purpose of this research, the CEO and the President of Ascension Health was interviewed in his office space of the healthcare center at around 1.30 p.m. of 15th April 2015. What Worked Well in the Interview? With the warm gesture of the CEO, the interview started well and on a comfortable note. Observably, the CEO was indeed a superior motivator who could make the other person easily comfortable and attentive to the point. As the topic of the discussion concentrated on the current performances of the healthcare centre and the governance system of the...
1 Pages(250 words)Research Paper
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Admission/Application Essay on topic Interview a CEO for FREE!

Contact Us