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Final project paper - Essay Example

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will market its products and services using two strategies: short-term marketing strategy and long-term marketing strategy. The short-term marketing strategies will be used to boost the sales of the company on a temporary basis. These strategies are important in…
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Download file to see previous pages These are the strategies that will constantly yield sales for a number of years. The long-term marketing strategies will include: freebies, opt-in lists and content.
An online Internet marketing strategy will also be implemented to complement the short-term and long-term marketing strategies. The short-term marketing strategies will be geared towards sales promotion, customer service and niche market positioning.
The table below outlines the milestones and the timeline for execution of the activities needed for the company to start operation. This will be the working plan for the start of the new company including hiring of personnel, legal negotiations, building of initial inventory and start of ...Download file to see next pagesRead More
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